I was pleasantly surprised to see Hasselblad’s email in my inbox. After long radio silence, I feared they were no longer invested in professional photography. As much as mirrorless full-frame systems dominate the world of photography, there is still a market for medium format photography. One of the drawbacks has been a lack of fast aperture prime lenses. The announcement of the X2D 100c and Hasselblad 55mm f2.5 XCD lens brought a rush of excitement.
