While Kodak Portra 400 has forever enjoyed the spotlight, Fujifilm Pro 400H has in some ways lived in the shadow of what’s often marketed with Kodak’s option. But in truth, Fujifilm Pro 400H has a character that is all its own–and like Portra, you either love it or you despise it. If you’re a Fujifilm X series camera user, then you’ve probably experimented with the film emulsion simulation in many ways. Most of the work online though was probably rendered in Velvia, Provia or perhaps even Acros at this point simply because it’s so darn good.
If you’re a portrait shooter that loves to step into the studio or work with off-camera lighting in one way or another, I highly suggest that you take a look at Fujifilm Pro 400H if you haven’t already.