The Fujifilm 10-24mm F4 R OIS WR Has Stunning Color

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The good news is that it feels like a prime lens. Yes, that’s right. The prototype Fujifilm 10-24mm f4 R OIS WR we’ve been playing with is incredible. It gives Fujifilm users everything they want for the most part. Landscape photographers, city dwellers, and even travelers will call this lens their soulmate. Well, not really, but we really do like this lens just that much. As an update to the previous version, this new lens boasts solid enhancements. It’s weather sealed for starters, which is incredibly important these days. Plus, it’s a lighter lens. What’s more, it’s almost a fully internal zooming lens. For what it is, Fuji is hitting the ball out of the park. But personally speaking, I think they can go even further.

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Dear Fujifilm: Your Next Camera Will Need Much Better Battery Life

While Fujifilm does a whole lot right, they need to improve on the battery life of their cameras.

The battery life on a Fujifilm camera is pretty bad, and it’s only now that I’ve realized it. Admittedly, it has been a while since I’ve picked up my Fujifilm cameras. The reason for this is because I’ve been exploring who I am as a creative. The other reason is that I’ve needed to test all this additional gear that’s come out. So when pairing the company’s 16-80mm f4 R WR OIS with my X-H1 and X-T2, I was reminded of a problem. The battery life on Fujifilm cameras is pretty awful. It was great for a long time, and then the firmware and tech demanded more juice. Unless you’ve got a vertical grip on your X series camera, I don’t think the battery life is sufficient at all. In one night, I went through two batteries; that’s unacceptable.

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The Most Popular Cameras and Lenses Our Readers Bought in August

August has been great for excellent deals on photography gear.

August is usually the hottest month of the year in many places. But this August has been even hotter than usual thanks to all the incredible photography gear deals. We’ve seen camera prices slashed and deep discounts on lenses. In this roundup, we will take a quick look at seven items that The Phoblographer’s readers have been buying. Looking at the list below, one thing is clear: we have a lot of readers who currently shoot with Sony. Fujifilm seems to be popular amongst our readership too, and for good reasons. Their cameras and lenses are stellar performers. We’re not surprised to see the Fujifilm X-H1 near the top of the items sold thanks to the latest price cut it received ($999 w/grip), and with the Nikon trade-in program in full swing, it’s no shocker that you folks have been showing more interest in the Nikon Z series of cameras either. Check out the most popular photography gear from August 2019 below.

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Eight Lenses and Accessories That Make the Most of Your Fujifilm X-H1

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The Fujifilm X-H1 can produce stunning images with the right lenses.

The Fujifilm X-H1 is a fantastic camera for many reasons. Powered by a 24.3MP X-Trans sensor, the Fujifilm X-H1 is perfect for genres ranging from portraiture to landscapes, street photography to photojournalism, and documentary photography to wildlife photography. The Fujifilm X-H1 has 5 axis in-body image stabilization which makes it easy to use in low light situations, and makes it perfect for videography too. When you throw in Fujifilm’s color science and awesome film simulation profiles, excellent image quality, and solid build you can understand why the Fujifilm X-H1 has such a strong following. A camera is nothing without lenses though, so let’s take a look at some lenses and a couple of accessories that will allow you to get the most out of the Fujifilm X-H1. Continue reading…

Opinion: What We Want to See in the Sony a6500 Successor

Sony cameras are pretty great, and apparently the a6500 replacement will blow your socks off.

There’s no doubt about the fact that Sony’s cameras have turned the camera world upside down. From Full Frame to APS-C, Sony cameras have been star performers. The APS-C based A6500 really turned heads when it was released thanks to it’s svelte body, in-camera image stabilization, 4K video, and its incredibly fast autofocus system, but apparently there’s more to come. In a recent interview Sony said that the replacement for the a6500 will ‘exceed all expectations’. Join us after the break to find out more, and to find out what we would like to see in its replacement. Continue reading…

Here are Features We’d Like to See in the Newly Registered Fujifilm X-T30

Will Fujifilm be able to claim more market share with a new feature packed Fujfilm X-T30?

Fujifilm have found great success in the past with the X-T10 and the X-T20, but with competition heating up in the compact camera race they will have to do something special with their newly registered X-T30. With news flying around about the Sony A6500 replacement, Fujifilm will have to bring their A game if they want to be able to compete with what their main rivals bring to table. Join us after the break as we we take a look at what the filing says, and what the Fujifilm X-T30 will have to bring in order to be successful. Continue reading…

The Fujifilm X-T3 Could Be Built In China; But Do We Care?

The Fujifilm rumor mill burst into life this morning with the discovery of the Chinese registration of the Fujifilm X-T3.

It shouldn’t be a surprise to anyone that the Fujifilm X-T3 is coming soon, we have been hearing about it for months, even if unofficially. The discovery today by Nokishita of the registration of an X-T3 in China only confirms what we have all been expecting from Fujifilm. However, it also introduced a new ripple into this picture of the upcoming Fujifilm flagship camera. Apparently, the X-T3 itself will, in fact, be manufactured in China; a first for a Fujifilm flagship camera, these have previously all been built in Japan.
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The Killer Family Portrait Kit for Fujifilm X-Series Photographers

It’s time to get more serious about your Family Portraits!

Shooting family portraits, either for yourself or for paid clients, is a common task for photographers to be enlisted into doing.  But if you are new to family portraits, or to photography in general, maybe you are finding yourself wondering about what sort of kit you should have if you want to be doing more family portraits. Maybe you usually specialize in sports photography or landscape photography and your cousin Jane asked you to take care of the family reunion portraits this year.

Whatever your reason for being curious is, we have you covered. In this post today we will be sharing with you our thoughts on the ideal family portrait kit setup for the Fujifilm X-Series photographer. Now if you’re ready, let’s get into it. Continue reading…

Following Botched Rollout, Fujifilm Postpones X-T2, X-H1 and X-Pro2 Updates

Fujifilm ran into some issues with the implementation of the X-T2 Firmware and they have rolled it back

One of the downsides to constant firmware updates is the reality that sometimes they cause more problems than they solve, which is exactly what the problem was with Fujifilm’s latest [amazon_textlink asin=’B01I3LNMAM’ text=’X-T2′ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’4067b420-6441-11e8-b525-b786673fddf5′] firmware this month. It was so bad that Fujifilm actually rolled back the firmware, a smart move to minimize those affected, but that in turn ended up with the postponement of the X-H1 and [amazon_textlink asin=’B01A8DUR74′ text=’X-Pro2′ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’490d4c35-6441-11e8-af03-01b307349b3c’] firmware updates that were supposed to be shortly following the X-T2 update at the end of this month. Continue reading…

Here Is What Fujifilm Needs to Do with X-Trans IV; My Wish List

It’s about time for an X-Trans upgrade in the Fujifilm X-Series

As was widely publicized when Fujifilm launched their new X-H 1 a while back, their current X-Trans sensor technology dates back to the launch of the X-pro 2. It is a fine sensor, and the X-Processor Pro which accompanies it is solid as well. But in today’s world tech moves fast and three years is a long time. So we can probably expect the next generation of X-Trans to be coming soon. As such, I wanted to take a minute to talk about some of the things on my X-Trans IV wish list.

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Fujifilm X-H1 Firmware Update to Address Launch Bugs Coming by End of Next Week

camera market

The Fujifilm X-H1 was launched to great fanfare, but issues began to surface quickly.

Fujifilm launched their [amazon_textlink asin=’B079PTRNKK’ text=’X-H1′ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’5d807ce4-2da7-11e8-a77b-93c13e323940′], now the top camera in their X-Series line, back at the beginning of the month following a mid-February announcement. Among many things, the camera was touted for its significant upgrades in the video arena and a big push was made to appeal to the professional video crowd. But the shine on the X-H1 quickly wore off as reports started to come in of issues with the camera – some minor, some more significant. Today, Fujifilm has announced that a firmware update is coming by the end of next week to address at least two of these widely reported issues. Continue reading…

Cheap Photo: Save Big on Tamron’s SP 45mm F1.8 and Fujifilm’s Instax Mini 70

Today you can save big on some Tamron and Fujifilm Goodies!

We really liked the Tamron 45mm F1.8 as a stabilized fast prime for DSLRs, and thanks to it being discounted today it is now an even better deal. It’s definitely worth picking up if you are in the market for a ~50mm lens. As well, Fujifilm’s Instax lineup is just the best instant film option out there right now, and their Instax Mini 70 is also heavily discounted. Have a look…

  • [amazon_textlink asin=’B014ULAFJA’ text=’Tamron SP 45mm F1.8′ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’937aefc3-1750-11e8-8e82-d5d01465bbc8′] – ~30% Off
  • [amazon_textlink asin=’B00HR6IPSE’ text=’Tamron SP 150-600mm F/5-6.3 Di VC USD’ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’a0fbf79e-1750-11e8-ad03-2d23966c838b’] – ~20% Off
  • [amazon_textlink asin=’B015R3WUNO’ text=’Fujifilm Instax Mini 70′ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’aa2f5051-1750-11e8-97df-03ebe92b942f’] – ~ 40% Off
  • [amazon_textlink asin=’B00VBHSHVU’ text=’Rokinon Cine DS 100mm T3.1 ED UMC’ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’b8b45abc-1750-11e8-baa6-653edeade7ab’] – ~25% Off
  • [amazon_textlink asin=’B079PTRNKK’ text=’Fujifilm X-H1 Body’ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’c5b1eb70-1759-11e8-ade5-41bff9588a2d’] – Preorder It
  • [amazon_textlink asin=’B079SZCR7Q’ text=’Fujifilm X-H1 Kit’ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’d11459a8-1759-11e8-aa67-2d27c2984372′] – Preorder It

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Use this Hack To Trick Lightroom Into Letting You Use The New Fujifilm Eterna Film Simulation

If you shoot Fuji and want to try out the new Eterna Film Simulation, try this!

We still don’t know if Fujifilm will bring the Eterna Film Simulation to the other X-Trans III based cameras. There has been some hinting that the X-T2 at the very least may get it, but for now, there is no official confirmation that any other cameras will be getting it. So if you want to give Fujifilm’s Cinema Film Simulation a try you will either need to go out and buy an X-H1, or you can give this hack a try.

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First Impressions: Fujifilm X-H1 (The New Flagship)

Fujifilm isn’t messing around; The X-H1 looks like a beast on paper… but how is it in person? Let’s find out.

On Thursday, Fujifilm launched their new flagship X-Series camera, the X-H1. To put it simply this is more than just the new kid on the block. This camera has some serious features and usability improvements over the previous X-Series cameras that will no doubt make the Fujifilm ecosystem even more attractive to both photographers AND videographers. We were invited out to LA for the [amazon_textlink asin=’B079PTRNKK’ text=’Fujifilm X-H1′ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’83fd4236-130f-11e8-b56b-a1d8da7a101c’] launch event, and as a part of the evening we were able to get our hands on the X-H1 for some initial impressions before we get our actual review unit sometime in the next week or two. Continue reading…

The New Fujifilm X-H1 Brings Sensor-Based Stabilization To X-Series

For quite some time now Fujifilm has been behind the curve when it comes to stabilization and they right that ship with today’s Fujifilm X-H1 announcement.

We have been hearing a lot about this potential announcement for months on the rumor mill circuit, but today the rumors stop and Fujifilm’s official announcement has come. The X-H1 is Fujifilm’s new, top of the line body, supplanting both the [amazon_textlink asin=’B01I3LNMAM’ text=’X-T2′ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’8a01792c-0ff0-11e8-bb1c-47f51ac063ad’] and X-Pro2 as Fujifilm’s most powerful and capable camera. Inside the X-H1 Fujifilm is packing the same X-Trans III sensor and X-Processor Pro that the X-T2 and [amazon_textlink asin=’B01A8DUR74′ text=’X-Pro 2′ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’8ffcd7d5-0ff0-11e8-a6c1-675e7a122387′] have used. But in addition to that the company has added IBIS and wrapped it all in a body that is decidedly more ‘modern’ than previous vintage leaning designs. Continue reading…

X-H1 and GFX R Reports Surface, Pointing to Big 2018 For Fujifilm

The Fujifilm X-H1 may be what a ton of photographers have been waiting for

Fujifilm has been riding a wave of popularity since the introduction of their [amazon_textlink asin=’B01I3LNMAM’ text=’X-T2′ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’68ca57f8-d6e7-11e7-a579-f10151ccfcca’], but with their full range of X-Series cameras now upgraded to the latest X-Trans III sensor, many have wondered what is next for Fujifilm to take their system to another level. If some new reports are accurate, it looks as if we may now have that answer, and it may be coming as soon as next year! Continue reading…