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The Phoblographer’s Guide to All the Stuff that Sony’s Unicorn’s Vomitted Today

Chris Gampat
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09/12/2012
2 Mins read
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Last Updated on 09/15/2012 by Chris Gampat

We know that today’s announcements can be a tad bit overwhelming. Heck, it was overwhelming on the news team to get all this stuff to you today. But we did the job, so here’s the skinny:

– Sony announced the new RX1 point and shoot camera with a full frame sensor and a 35mm f2 fixed lens made by Carl Zeiss. We’ve got a news post with all the specs that you care about, and I had some personal fondling time with the camera too.

– The Sony NEX 6 was also true. Indeed, it is a step in between the NEX 7 and NEX 5R. So if you want something in between and if Sony’s menu system drives you bonkers, this may be the one for you. We’ve got all the news and our first impressions ready for you.

– We didn’t really think it was possible, but the Sony VG900 camcorder is the world’s first E-Mount camcorder with a full frame sensor. In fact, when you put a full frame lens on there, there is no cropping at all. We’ve got a news post explaining the technology and our first impressions too.

– Sony’s A99 has been much anticipated. And today, the company is announcing their challenger to the Canon 5D Mk III and Nikon D800. The new camera features a 24.3MP full frame sensor and is smaller than all the direct competition. We’ve got a news post and our first impressions/thoughts.

– Not to be outdone in the lighting department, but the company also announced a new flash, and it seems very nice.

From the viewpoint of a technology journalist that has been in the industry and seen it change over the years, 2012 has to be the most exciting year that I’ve seen so far in the world of photography. Last year, we had earthquakes and other natural disasters cause a ton of havoc. And this year, we’re starting to see companies like Sony come in and innovate. Though we will hold our judgements for the final reviews, it goes without saying that the world is looking at Sony now and that the era of the big two may be over sooner or later.

a99 announcements dslr NEX nex-6 photokina 2012 rx1 sony vg900
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Chris Gampat is the Editor in Chief, Founder, and Publisher of the Phoblographer. He provides oversight to all of the daily tasks, including editorial, administrative, and advertising work. Chris's editorial work includes not only editing and scheduling articles but also writing them himself. He's the author of various product guides, educational pieces, product reviews, and interviews with photographers. He's fascinated by how photographers create, considering the fact that he's legally blind./ HIGHLIGHTS: Chris used to work in Men's lifestyle and tech. He's a veteran technology writer, editor, and reviewer with more than 15 years experience. He's also a Photographer that has had his share of bylines and viral projects like "Secret Order of the Slice." PAST BYLINES: Gear Patrol, PC Mag, Geek.com, Digital Photo Pro, Resource Magazine, Yahoo! News, Yahoo! Finance, IGN, PDN, and others. EXPERIENCE: Chris Gampat began working in tech and art journalism both in 2008. He started at PCMag, Magnum Photos, and Geek.com. He founded the Phoblographer in 2009 after working at places like PDN and Photography Bay. He left his day job as the Social Media Content Developer at B&H Photo in the early 2010s. Since then, he's evolved as a publisher using AI ethically, coming up with ethical ways to bring in affiliate income, and preaching the word of diversity in the photo industry. His background and work has spread to non-profits like American Photographic Arts where he's done work to get photographers various benefits. His skills are in SEO, app development, content planning, ethics management, photography, Wordpress, and other things. EDUCATION: Chris graduated Magna Cum Laude from Adelphi University with a degree in Communications in Journalism in 2009. Since then, he's learned and adapted to various things in the fields of social media, SEO, app development, e-commerce development, HTML, etc. FAVORITE SUBJECT TO PHOTOGRAPH: Chris enjoys creating conceptual work that makes people stare at his photos. But he doesn't get to do much of this because of the high demand of photography content. / BEST PHOTOGRAPHY TIP: Don't do it in post-production when you can do it in-camera.