KONO!RAMA: The Most Exciting Thing in Instant Photography Right Now

The KONO!RAMA plays off of a very cool, forgotten idea and adds it to Instax film.

Many years ago, photographers put color filters in front of their lenses. It delivered a fun effect if it wasn’t correcting for the lighting. And that’s what the KONO!RAMA is doing in a far more innovative way. The front lens elements of many cameras are various sizes. To get around that problem, you just place the KONO!RAMA right in front of the film pack before loading it up. As you shoot, the effect is applied to the entire pack of film. It breathes new life into your old camera, just in case it’s been in the corner gathering dust. We’ve got more on the KONO!RAMA after the jump.

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A Beautiful But Incredibly Boring Camera. Fujifilm SQ1 Review

The Fujifilm SQ1 is a lazy Instax camera using the company’s fantastic square format.

Someone was bound to say it, but it seems Fujifilm isn’t really trying with the Instax format. They’re just releasing cameras that spit the film out in various sizes. Some have Bluetooth connectivity, which is very cool. Some are just printers. But lots of them do the same thing: take a photo and spit it out. With the Fujifilm SQ1, I feel that Fujifilm is still not doing anything different. For years, I’ve asked for a higher-end Instax camera. I keep hearing the same things from them: people don’t want it. And I don’t believe that. With Lomography releasing an Instant film back for large format cameras, I have to believe that folks want a higher-end Instax camera. The Fujifilm SQ1 isn’t that camera. In fact, it barely does anything at all.

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The Lomography Diana Instant Square Camera is Their Most Perplexing Camera Yet

I got to play with the new Lomography Diana Instant Square Camera prototype before launch not too long ago

Today, Lomography is lifting the veil in something they should have done a long time ago (sort of) with the Lomography Diana Instant Square Camera. In my mind, it makes sense, but the implementation also is just a tad perplexing. The Lomography Diana Instant Square Camera of course incorporates the use of square film and gives you aperture control and focusing control over the lens with the Diana camera’s 1/60th shutter speed. Mixed with the ISO 800 film, that’s generally all that you need in some situations. However, this negates Lomo’s claim of it being fully manual; it isn’t. But I really wonder why Lomo just didn’t stick with Mini film in this case.

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The Instant Magny 35 Turns Your SLR and Rangefinder into an Instant Camera

With the curious-looking Instant Magny 35, you won’t need an extra instant camera; your trusty 35mm film SLR or rangefinder camera will do!

With the popularity of the Fujifilm Instax Mini and Instax Square photos, everyone seems to be going after Instax cameras these days. They are definitely loads of fun to use and make swapping photos easy, but they don’t really give you much control over your photos. The analog answer to this has always been instant backs for film SLR cameras. The latest of these is the curious-looking Instant Magny 35 currently being funded on Kickstarter. Continue reading…

Lomo’Instant Square Gets New Wide Angle Glass Lens Attachment

Lomography’s new Lomo’Instant Square Wide-Angle Glass Lens Attachment promises to let you get more out in every snap

Heads up, lomographers and instant photography fans! Lomography has recently launched a new wide angle lens attachment for those wanting for a wider capture with their Lomo’Instant Square. With this new accessory, you now have the option to shoot both tighter crops and wider scenes with just one instant camera.

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Fujifilm SP-3 Printers Being Flipped On Ebay For Huge Markups

How does paying over $400 for a $200 item sound to you?

Fujifilm’s Instax Square format has been a huge success for the company with individuals who were unsatisfied with the size for the format of the smaller (but more popular) Instax Mini Film. Apparently, the demand for the [amazon_textlink asin=’B076D34QPS’ text=’SP-3 printers’ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’8166981d-e3f0-11e7-b6f6-1109aa47d36f’], which use the Instax Square film, has been immense because they are actually being picked up and flipped on auction sites like eBay for as high as a 2005 markup. Continue reading…

Review: Fujifilm Instax Square SP-3 Square Instax Format Printer (Premium)

The Fujifilm Instax SP-3 printer is something that many have been looking forward to for a really long time. Instax film is fun, and when Fujifilm announced the square format, lots of photographers were excited to have a larger surface area to shoot on and print images on. And so finally, we’ve got something that’s making the newer generation of photographers really hyped about printing again: of course it’s on a small size and a format that some others may scoff at, but at the heart of it, this is an image format and a printer that can output some gorgeous prints. You won’t be enlarging them, and a single photo in and of itself won’t be on your wall; but instead you’ll put legions of them up.For photographers who like working with Instax film, you may be asking why they haven’t made one for Instax Wide yet. Perhaps they wish to abandon the medium? Apparently, that’s something that may also be in the works. Photographers haven’t really caught on with Instax wide probably because, well, it’s large. But there are collectives of us that adhere to the “bigger is better” mentality. And so I’m not sure if we’re just too small of a clique or if they just didn’t think to do it. Perhaps it could be that the US Prison system and the Catholic Church are the ones that mostly buy Instax wide. However, it can create some gorgeous photos in the right hands and with the right equipment.

When you look at the Fujifilm Instax SP-3, you’ll see a body with a very interesting and angular shape. It’s almost devoid of buttons and physical controls with the exception of the film insertion release, battery release, reprint button and power button. Otherwise, you’ll be operating this printer completely through the app. Yup, that’s right, you’re doing it via an app. The Instax Square app is available for iOS and Android devices and has some very nifty features that will really appeal to folks in various professional photography applications. For example, you can sync your Instagram, Facebook, Google photos, and your device’s own albums to the app. To work with social services, you’ll need to really have your own connection on your device first. Once you connect the social service to the app and find the image you want, you’ll select it. Then the Fujifilm Instax app will prompt you to connect to the printer. After that, the image will be printed. Of course this means that if you want to continue to do it, then you’ll need to ideally download the images to your phone. This could be daunting at something like a wedding or event where people are submitting images to a particular hashtag.

The app also allows photographers using the Fujifilm Instax SP-3 to print and edit the images. You can crop, resize, move the image around, add filters, etc. That means that you can apply black and white filters or even make your own. Unfortunately, Fujifilm isn’t woke on those fuzzy ears that Snapchat and Instagram let you have–and so you’ll need to get those from within the social services themselves. In addition to connecting from your phone, Fujifilm’s printer will also have connectivity via their WiFi connected cameras. So after shooting a session with your X Pro 2, you can ship those images out for print-on-demand right then and there.

Fujifilm doesn’t seem to be coming out with their own black and white Square Instax film yet, but it could be in the works for sure. However, their first camera lets someone using their color film to do one or the other.

What’s really cool is that because of the Instax Square format, photographers can go ahead and create their own little scrapbooks of these images. Those notebooks are often really fun and make for great coffee table books. Photographers who do tons of portrait sessions can buy a number of packs and notebooks, print a number of photos over and over again with this printer, paste them into the zine or notebooks, and then sell them off as a limited edition series. But on top of that, an idea that I really do genuinely enjoy is the idea of using these as business cards. You can save your information to a document, screenshot that, and then print that onto the square format. Then when you give it to someone you can watch them shake the Polaroid photo and then kindly tell them that they don’t need to shake it anymore.

The Fujifilm Instax SP-3 opens up a whole number of possibilities from photographers and creatives. So if you shoot a ton of Acros with your Fujifilm X series camera, then consider the Fujifilm Instax SP-3.

Polaroid is Demanding that Fujifilm Pay Up on Rights for Instant Film

Fujifilm and Polaroid are butting heads on the Instant film front

It was only a matter of time until Fujifilm and Polaroid were going to duke it out on the legal battlefront; and apparently that’s what may be happening right now. According to a recent report, Fujifilm has asked a US district court to clear it of any wrongdoing after it was allegedly threatened with trademark litigation by Polaroid in regards to borders around photographs.

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Your Hasselblad V Camera Can Shoot Fujifilm Instax Square With This Back

The Hasselblad Square Instant Film Back is fully analog and could surely be fun!

Hot on the heels of the Rezivot Instant Film Back Kickstarter is this brand new one: it’s called the Hasselblad Square Instant Film Back. It does pretty much exactly what it says it does. The back, which is looking for funding on Kickstarter, is a plastic, 3D printed back that takes Fujifilm Instax Square film and attaches to your Hasselblad V medium format camera. The Hasselblad Square Instant Film Back has a manual wind system, so that means no batteries are involved and that cuts down the cost of the back over time. It’s a fantastic option for photographers who want to use an Instax back or Instax film with their Hasselblad V camera.

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Fujifilm Instax Wide Monochrome is Guaranteed to Be Gorgeous

We didn’t think it would happen, but Fujifilm Instax Wide Monochrome is real!

Fujifilm’s Instax Wide format never really got the love the Instax Mini format did, but with the announcement of the new Fujifilm Instax Wide Monochrome film, photographers are getting another option. The film follows in the footsteps of Fujifilm Instax Mini Monochrome in that it’s essentially the black and white version of the emulsion and designed to be used with Instax Wide cameras. The most advanced option on the market is the Lomography Lomo’Instant Wide, which we gave a lot of praise to and that other photographers modify. You can even shoot it in Land cameras.

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Review: Fujifilm Instax SP-3 Instax Square Printer

The new Fujifilm Instax SP-3 adds Instagram and Facebook integration and prints your photos Square

It was only a matter of time until the Fujifilm Instax SP-3 Instax square printer launched; and it honestly couldn’t have come any sooner. I wasn’t a major fan of the Instax SQ-10, but the Fujifilm Instax SP-3 fully embraces wireless connectivity and digital photography and printing. More importantly, I’ve always loved the square format. The new Fujifilm Instax SP-3 has wireless connectivity that will let it connect to your phone, tablet, or Fujifilm camera in order to peruse the images there and print them. On the mobile device side, this can be done with the new Fujifilm Instax Square app. If you’ve got an iOS or Android device, you can also connect the new Instax Square app to your Instagram and Facebook account to print images from there. Plus it can connect with Dropbox, Google photos, Flickr and more.

So for weddings, that means that the hashtag that you’re following can easily have prints made right there on the spot.

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Lomo’s New Instant Square Can Now Shoot More Than Just Square!

Lomography has been a champion of film and analog photography for some time now, and their latest product, the Lomo Instant Square Camera is just another example of that. But to make their Kickstarter campaign for the Instant Square camera even more enticing they have upped the antie, announcing a new back for the camera that allows it to use standard Instax Mini film as well as the Instax square film it was designed for! Continue reading…

What You Need to Know About Instant Film: The Beginner’s Guide to Polaroid Film, Fujifilm Instax, Impossible Project, and More.

When you think about instant film cameras, folks often say Polaroids, Instax, etc. But the truth is that not a lot of people truthfully know the difference between all the various options from manufacturers. Why? Unfortunately, there isn’t a whole lot of it coming from the mainstream press. Many people just don’t understand Instant film–for years folks used it for fun and just to see what the images would look like when they got back to shooting their negative films.

So to help everyone out, here’s what you need to know.

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The Lomography Lomo’Instant Square Shoots Fujifilm Instax Square with Its Glass Lens

Hey analog world, we’ve got some really cool new announcements in the form of the new Lomography Lomo’Instant Square camera. The first to the table was the Fujifilm Instax Square SQ10; which in my opinion is little more than just an Instax Square printer. But this new camera is putting the light directly onto the film plane and not a digital sensor of any sort–unlike the Fujifilm camera. Using a 95mm f10 lens, the Lomography Lomo’Instant Square has programmed automatic exposures with compensation being offered. Plus there is a bulb mode, flash, infrared shutter release built into the lens cap, a separate remote, and real glass in the lens. While a 95mm f10 lens may sound pretty slow, consider the fact that this is a 62mm x 62mm film plane–far larger than 35mm and 645. Plus, the viewfinder isn’t through the lens, instead it’s just more or less for framing.

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Fujifilm’s Earnings Reports Are Looking Good Bolstered By Strong GFX, X100F, And Instax Sales

Fujifilm has released their first quarter results for this year and things are looking particularly well for the company’s imaging solutions division – the one we all care about. The report showed a significant increase in sales for the imaging division, especially compared to the 4th quarter of last year. Fuji is crediting strong sales in both Europe and the US of their [amazon_textlink asin=’B06Y66DM52′ text=’Instax Square’ template=’ProductLink’ store=’thephobl-20′ marketplace=’US’ link_id=’66db71cb-82ad-11e7-ae30-0d136f672b1f’] product. Which should honestly be no surprise, Instax has long been a cash cow for the company, and so of people came out bought the new square format version – which launched during Q1 of this year. But the Instax launch was not the only photo product doing well. Continue reading…

Review: Fujifilm Instax SQUARE SQ10 (Instax Square Format)

The Fujifilm Instax SQUARE SQ10 is quite an interesting, if not at times frustrating, camera that packs a whole lot of fun into an oddly shaped body that you’ll either not totally understand or fall head over heels for. The camera is Fujifilm’s latest addition to their Instax lineup of films and cameras serving as an in-between point for Instax Mini and Instax Wide. The Instax lineup of cameras have always been incredibly strong sellers amongst young women (many of my great, personal friends use Instax cameras and film). Part of the great selling point is the small size of the prints which are easy to carry and fun to share. But another part is the “cutesy” form factor. They sell so well in fact, that if you were to consider the sales of Fujifilm Instax vs the the rest of the digital and analog camera industry, Instax film far outsells anything in digital.

While the Fujifilm Instax SQUARE SQ10 isn’t exactly what I personally want, it’s going to be a hit with a lot of folks.

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The Fujifilm Instax Square SQ10 Has a 28.5mm f2.4 Aperture Lens Attached

Today is the day that a whole lot of us have been waiting for: we’ve finally got the Fujfiilm Instax Square SQ10 camera. And it’s coming with some super cool features! The rumors of it being both hybrid digital and instax film are indeed true. It’s got a ¼” CMOS image sensor with primary color filter that records very, very few pixels. Of course, it’s mostly targeted towards the mobile photography crowd vs the photographer that wants to sit there printing at a computer and hunkering down for a session in Capture One.

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