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HOLY CRAP PACKFILM IS COMING BACK AND THIS IS HUGE OMFG!!!!

Chris Gampat
4 Comments
12/05/2018
5 Mins read
One_Instant_Kickstarter_Reward_Starter_Kit

Last Updated on 12/05/2018 by Mark Beckenbach

This Kickstarter is probably our last chance to ensure that Packfilm returns to the world; let’s not screw this up!

We’ve previously reported on Florian Kaps being hard at work to bring back packfilm–and now we have learned we’re at the final crossroads. Today, him and Supersense are announcing a brand new Kickstarter campaign. This campaign is asking for funding to get the film production back up and running. For the uninitiated, Kaps was one of the folks behind the Impossible Project which later became Polaroid Originals. Without his help, much of the film for the old Polaroid cameras would be gone. This new peel-apart pack film is going to be called ONE INSTANT.

All images are from prototype film!

Now, this film is much different from the previous stuff. Where previous packfilm held around 10 shots, ONE INSTANT is a single shot in a paper cartridge. Why are they taking this route? Well, all the original industrial equipment was destroyed, so there is nothing that can be done. Previous packfilm had 10 shots per cartridge and sometimes had issues with jamming or the film not coming out when the tab was pulled. Additionally, the emulsion sometimes was a bit too wet and rubbed off onto the rollers.

This film will go into Polaroid Land cameras like the older Polaroid 180 Land. Of course that means you’ll need to load the film, shoot, pull, and reload. What that also means though is that you don’t really have to finish an entire pack then and there lest the pack goes unused for a while and expires.

The first edition of ONE INSTANT will be based on Polaroid P7 COLOR FILM. At ISO 125, it is balanced to 5500K daylight and will have a development time of 90 seconds at 70°F. If you’ve shot with the older packfilm, you’ll know that’s a long time–and that this is very much still a first stage product that will need both support and refinement.

More info is in the press release and tech specs below.

 

ONE INSTANT

ALL YOU NEED TO KNOW ABOUT

ONE INSTANT is a SINGLE SHOT peel-apart instant film, supplied in a sealed, pre-loaded, lightproof paper cartridge. It is because of the all new production process that one cartridge can only contain one shot. Replacing the mind-blowing complexity of the former 10-picture cartridge, which no longer can be manufactured due to the destruction of the original industrial equipment.

The first edition of the all new ONE INSTANT packfilm series will be a P7 COLOR FILM; made of original Polaroid P7 material supplied from the 20×24 Studio in Ashland, MA; with a production run of approximately 50,000 single shot cartridges. Future editions will bring different film stocks, colors and styles.

PLEASE NOTE: The currently available ONE INSTANT sample photos have been made with experimental, first-stage prototypes that do not typify the final quality of ONE INSTANT material once professionally produced at the new production facility.

ONE INSTANT SPECIFICATIONS

Film Speed: ISO 125 / DIN 22

Development time and temperature: 90 seconds at 70°F (21°C) and above

Balanced for average daylight (5500 °K)

Finish: Glossy
Retail Price: 29,- EUR / 3 cartridges

Kickstarter Price: starting from 44,- / 6 cartridges (early bird) to 55,- EUR / 6 cartridges (regular)

Availability: May 2019
Pre-Order: until January 3, 2019, on kickstarter.com

Analog Packfilm Re-invented
After more than 2 years of R&D, Florian Kaps and his Supersense team are ready to start production of a next generation Type 100 peel-apart instant film – if the Kickstarter Campaign launching December 5 proves successful

Vienna, Austria. Keeping analog technologies alive is the specialty of Austrian entrepreneur Florian “Doc” Kaps – best known for his success in keeping the very last Polaroid film production facility in Enschede, The Netherlands, up and running, resulting in the comeback of instant film to the market.

When in spring 2016 Fuji announced termination of the world’s last instant packfilm production, Kaps started a mission to also save this iconic film material. After more than 2 years of intense R&D, he today launches a Kickstarter Campaign, introducing ONE INSTANT: a next generation Type 100 peel-apart instant film. Designed for both, the experienced peel-apart film lovers and the modern next-generation analog photographers.

ONE INSTANT is NOT a CLASSIC PACKFILM but a next-generation instant film based on a new and radical concept. Produced by Supersense with a small team at a new instant film manufactory in Vienna, with a small production set-up that does not require millions of investment. Made possible by replacing the highly complex folding system of the original packfilm with a stripped-down, one-shot paper cartridge. Developed in close collaboration with Uwe Mimoun from Reanimated Film and John Reuter from the 20×24 Studio.

In the same spirit that has made Kaps undertake several analog missions he explains: „Honestly, I understand that it does not make any sense for Fuji or Polaroid to think about possible ways to build a future for “essentially important” niche market products that will never ever earn them millions. But as these big companies are getting bigger and bigger, gaining more and more control in this world, we are loosing more and more wonderful products and technologies on a daily basis. We are perfectly ready to call our mission and our beloved product crazy. And yes, we are even more motivated by being told by the “experts” and industry leaders that this will be impossible.“

Each component and content of a ONE INSTANT cartridge is made by hand, using the most high quality components. A new kind of peel-apart instant film to capture most precious moments with a unique kind of photograph. The Kickstarter 6-Pack Edition, containing two hand-printed boxes of three single-shot cartridges each, will be available for pre-order starting from 44.- Euro.

The investment needed to set up this new instant film manufactory in the heart of Vienna from scratch and start professional production is 177,000 EUR, which Kaps aims to crowd-fund in today’s launched Kickstarter campaign, running until January 3, 2019. All details can be found on www.kickstarter.com

Find it on Kickstarter!

Florian Kaps fujifilm instant film kickstarter one instant packfilm polaroid shots specs
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Written by

Chris Gampat is the Editor in Chief, Founder, and Publisher of the Phoblographer. He provides oversight to all of the daily tasks, including editorial, administrative, and advertising work. Chris's editorial work includes not only editing and scheduling articles but also writing them himself. He's the author of various product guides, educational pieces, product reviews, and interviews with photographers. He's fascinated by how photographers create, considering the fact that he's legally blind./ HIGHLIGHTS: Chris used to work in Men's lifestyle and tech. He's a veteran technology writer, editor, and reviewer with more than 15 years experience. He's also a Photographer that has had his share of bylines and viral projects like "Secret Order of the Slice." PAST BYLINES: Gear Patrol, PC Mag, Geek.com, Digital Photo Pro, Resource Magazine, Yahoo! News, Yahoo! Finance, IGN, PDN, and others. EXPERIENCE: Chris Gampat began working in tech and art journalism both in 2008. He started at PCMag, Magnum Photos, and Geek.com. He founded the Phoblographer in 2009 after working at places like PDN and Photography Bay. He left his day job as the Social Media Content Developer at B&H Photo in the early 2010s. Since then, he's evolved as a publisher using AI ethically, coming up with ethical ways to bring in affiliate income, and preaching the word of diversity in the photo industry. His background and work has spread to non-profits like American Photographic Arts where he's done work to get photographers various benefits. His skills are in SEO, app development, content planning, ethics management, photography, Wordpress, and other things. EDUCATION: Chris graduated Magna Cum Laude from Adelphi University with a degree in Communications in Journalism in 2009. Since then, he's learned and adapted to various things in the fields of social media, SEO, app development, e-commerce development, HTML, etc. FAVORITE SUBJECT TO PHOTOGRAPH: Chris enjoys creating conceptual work that makes people stare at his photos. But he doesn't get to do much of this because of the high demand of photography content. / BEST PHOTOGRAPHY TIP: Don't do it in post-production when you can do it in-camera.
4 Comments

  1. Guest

    05/01/2019 5:27 am
    Unknown Unknown Unknown Unknown
    Spot.IM/1.0 (Export)

    the pre order is very expensive (almost $11 per photo) do we think the price will go down in time???

  2. Guest

    05/01/2019 5:27 am
    Unknown Unknown Unknown Unknown
    Spot.IM/1.0 (Export)

    “…him and Supersense…”

    Proofread.

  3. Guest

    05/01/2019 5:27 am
    Unknown Unknown Unknown Unknown
    Spot.IM/1.0 (Export)

    It will work in any type 100 packfilm style back or camera.

  4. Guest

    05/01/2019 5:27 am
    Unknown Unknown Unknown Unknown
    Spot.IM/1.0 (Export)

    Will this new film work on the old Polaroid holders for 4×5 view cameras and Hasselblad cameras?

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