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ExpoImaging Wants to Make Your Pop-Up Flash Suck Less

Chris Gampat
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Last updated on 09/12/2013
09/11/2013
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Last Updated on 09/12/2013 by Chris Gampat

Safari Main Front Image

 

No one ever really tells you to use your pop-up flash on your camera unless you’re triggering flashes wirelessly or you’re going for the Terry Richardson look. But to help make your pop-up flash a bit more useful, ExpoImaging is releasing their new Rogue Safari Pop-Up Flash Booster. It is designed for use with telephoto zoom lenses 100mm or longer–which basically means that it is taking your flash output and putting it into a snoot with something like a fresnel glass. The press release specifically states that it, “focuses up to 8x more light (an improvement of up to 3 f/stops) on a subject than a DSLR’s unassisted pop-up flash, and up to 12x more than ambient light.”

They’re also stating that it works best with Canon and Nikon DSLRs. The Rogue Safari retails for $34.95.

Sample image after the jump.

Before-and-After-587x595

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Chris Gampat is the Editor in Chief, Founder, and Publisher of the Phoblographer. He provides oversight to all of the daily tasks, including editorial, administrative, and advertising work. Chris's editorial work includes not only editing and scheduling articles but also writing them himself. He's the author of various product guides, educational pieces, product reviews, and interviews with photographers. He's fascinated by how photographers create, considering the fact that he's legally blind./ HIGHLIGHTS: Chris used to work in Men's lifestyle and tech. He's a veteran technology writer, editor, and reviewer with more than 15 years experience. He's also a Photographer that has had his share of bylines and viral projects like "Secret Order of the Slice." PAST BYLINES: Gear Patrol, PC Mag, Geek.com, Digital Photo Pro, Resource Magazine, Yahoo! News, Yahoo! Finance, IGN, PDN, and others. EXPERIENCE: Chris Gampat began working in tech and art journalism both in 2008. He started at PCMag, Magnum Photos, and Geek.com. He founded the Phoblographer in 2009 after working at places like PDN and Photography Bay. He left his day job as the Social Media Content Developer at B&H Photo in the early 2010s. Since then, he's evolved as a publisher using AI ethically, coming up with ethical ways to bring in affiliate income, and preaching the word of diversity in the photo industry. His background and work has spread to non-profits like American Photographic Arts where he's done work to get photographers various benefits. His skills are in SEO, app development, content planning, ethics management, photography, Wordpress, and other things. EDUCATION: Chris graduated Magna Cum Laude from Adelphi University with a degree in Communications in Journalism in 2009. Since then, he's learned and adapted to various things in the fields of social media, SEO, app development, e-commerce development, HTML, etc. FAVORITE SUBJECT TO PHOTOGRAPH: Chris enjoys creating conceptual work that makes people stare at his photos. But he doesn't get to do much of this because of the high demand of photography content. / BEST PHOTOGRAPHY TIP: Don't do it in post-production when you can do it in-camera.
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