Dear Fujifilm, Please Make a Beautiful Brass Camera

Dear Fujifilm, I think we can all collectively agree that when it comes to retro ergonomics and modern tech, you’re the undisputed leader. The Fujifilm X Pro 3 gives us all those great rangefinder aesthetics, a titanium body, and a coating that’s difficult to scratch. But why not lean more into it? Why not go back to brass and give us the cameras that we’ll be proud to display for years to come? Just imagine how great a brass camera could be!

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How the Next Fujifilm X100 Camera Can Be Even Better

In 2022, the Fujifilm X series will be hitting a few milestones. The X100 series will be 11 years old, and the X Pro series will be a decade old. A lot has happened since the original 12MP Fujifilm X Trans sensor. The processors and sensors have majorly improved. What’s more, a lot more film simulations have come out. Fujifilm made their best improvements yet with the Fujifilm X100v. We reviewed it positively, and they can’t even keep them in stock. But how else can the x100 series improve?

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To Compete with Full Frame, Fujifilm Will Need to Get Retro

Fujifilm needs to make their medium format cameras even smaller.

We can agree that Fujifilm is doing a great job with medium format. Their cameras are pretty compact. They also boast fantastic features, performance, and image quality. Personally, they’re still not small enough. Sure, we can go with the X series. Their X series cameras are fantastic. But the company has hinted that the GF format is their future. And if they’re going to commit, they need to go smaller. When I was reviewing the Hasselblad 907x 50C, I kept wondering why Fujifilm couldn’t make something that brilliant. But, the company never made small medium format film SLR cameras. They did, however, do something arguably better.

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Dear Fujifilm: We’re Due for a Fujifilm X30 Successor

The Fujifilm X30 was the last, nearly perfect compact point and shoot camera with a zoom lens.

I’m not sure how many of you remember the older Fujifilm X30 camera, but in my eyes, it was the last good compact camera with a zoom lens. Sony has the RX10 series of cameras which are great, but they’re pretty big. The Fujifilm X30 was, in my eyes, something very unique. Similar to the Panasonic LX100 series of cameras, the Fujifilm version was smaller and used a smaller sensor. But I think Fujifilm needs to bring this series of the camera back with some significant updates. Considering all they’ve done with the X100 series, I’m sure Fujifilm could create a new series of travel camera that passionate photographers will fall in love with all over again.

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5 Ways the Fujifilm X Pro 3 Hints at What the Next X100 Camera Is Like

The Fujifilm X Pro 3’s development was announced at the Fujifilm X Summit, and it’s quite innovative.

The X Pro 3 is a camera we have been eagerly anticipating as the rest of the industry has kept putting out cameras, lenses, etc. It honestly felt a bit like Fujifilm was quiet on the higher end of the X series in 2019. Understandably, this caused some anxiety among some Fujifilm users. I have a specific camera bag packed fill with Fujifilm gear that I use and was becoming antsy wondering how Fujifilm was going to innovate. What they announced came entirely out of the left field for me. But it also opened up even more questions, such as what the next X100 camera may be like.

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Here’s Why the Original Fujifilm X100 Is Still Worth Getting Today

If you’re still learning the ropes of digital photography and mirrorless cameras, the Fujifilm X100 would still be the perfect camera to start with today.

Today’s generation of photographers are certainly spoiled for choice when it comes to gear, and there’s always something new to try or buy almost every year. However, that doesn’t necessarily mean we should always go for the latest releases. In his latest video, photographer and cinematographer Casey Cavanaugh tells us why some of the older cameras, especially the original Fujifilm X100, still make perfect shooting companions today.

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How To Choose Your First Good Point and Shoot Camera

Point and Shoot cameras, once a staple of the middle-class family, has now largely been replaced with high-quality smartphone-based cameras. But there is still a good portion of the population who likes to have a standalone camera in their bag for when the smartphone doesn’t cut it, and those situations do exist. Smartphones aren’t nearly as versatile as a point and shoot camera with a zoom lens, nor do they offer the image quality or low light performance of a fixed prime lens compact point and shoot. But some of you may be asking yourselves how to choose your first good point and shoot camera? That is what we are here to answer for you today.

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Review: Fujifilm X100F

In many ways, the Fujifilm X100F is both the closest thing to a perfect camera and the most infuriating camera at the same time. By itself, the Fujifilm X100F boasts quite a bit of upgrades over its predecessor, the X100T, that truly make it competitive and viable. And as always, it isn’t at all a bad camera; but it could have been something much better. With the same 24MP X Trans Sensor at the heart of the company’s two flagship cameras, and that retro-gorgeous camera body that makes lots of photographers weak in the knees, the Fujifilm X100F will undoubtedly sell well–and it deserves to.

But after four iterations of the camera, there are things about it I still don’t understand.

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Image Gallery: Fujifilm X100F Samples

Today, I’m really happy to say we’ve got Fujifilm X100F samples in our first impressions post. I’ve been super busy as of late, but I’m pretty glad to finally have the Fujifilm X100F in for review. On paper at least, the camera has a whole lot going for it. And it’s also fair to say that after a really long time, many users are going to be very happy with the camera and the progression it’s taken. Indeed, photographers like Rinzi Ruiz are doing some fantastic work with it. Overall, it’s pretty difficult to take a really awful photo with the camera.

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5 Cool New Features Found in the New Fujifilm X100F

The new Fujifilm X100F is here and brings with it a number of big upgrades from its predecessor. The Fujifilm X100 series of cameras have always been targeted at street and documentary photographers. They’re fantastic cameras that are both pretty and low profile in design. If you were to equate it to anything in the film world, it would be the Hexar AF. Since it’s inception, the camera has received a number of upgrades in image quality, autofocus, to the viewfinder, and in minor ways to the design.

Let’s take a look at some of the new things that make this camera so exciting.

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The Long Awaited Fujifilm X100F Has the 24.3MP Sensor, Acros Simulation

Fujifilm has made a metric ton of announcements today, and along with the others, we have ourselves the long awaited X100 update, the newly minted Fujifilm X100F. Beyond the X-T line of cameras, probably the most popular line of Fujifilm’s digital cameras is the X100 series, and since Fujifilm unveiled their latest X-Trans sensor technology last year photographers have been clamoring for an updated X100 with the new tech. Continue reading…

5 Reasons to Get Excited About the Fujifilm 23mm f2 R WR Lens


Recently, Fujifilm announced their 23mm f2 R WR lens for a very affordable $449 price point. This is the second lens in their lineup to offer an alternative traditional focal length for photographers that want an affordable lens and can’t afford the f1.4 versions. In many ways it follows the same formula that the 35mm f2 R WR does in comparison to the 35mm f1.4 R.

Considering this, there are loads of reasons why the 23mm f2 R WR lens should be very exciting for lots of Fujifilm camera users.

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Nikon May Announce a 1-Inch Sensor Coolpix Compact Camera Soon

Nikon P7000

Everyone’s joining the 1-inch sensor camera club. First early reports suggested Panasonic was planning to update the LX7 with a bigger sensor, and now Mirrorless Rumors reports that Nikon will do the same. Leaked specs suggest the camera will have a comfortable grip, narrowing the possibility of bodies down to one of Nikon’s bigger, premium compact cameras such as the P7000.

Supposedly, the new camera will be announced within a week or two and the camera will feature a 1-inch Aptina sensor backed by Nikon’s Expeed 3 imaging processor. In front of the new sensor there will be a f1.8-3.0 zoom lens and the body itself will purportedly be made of magnesium.

It seems like the premium compact camera market is getting hot since Sony’s successful run with its RX100 cameras and Pentax’s notable MX-1. Nikon’s direct competitor, Canon, meanwhile introduced the G1 X Mark II with an even bigger 1.5-inch sensor. Now with a rumored LX8 and Nikon camera joining the fray there could be an interesting crop of cameras beyond the high-end APS-C sensor backed Fujifilm X100s.

Via Mirrorless Rumors

Fujifilm Announces Firmware 2.0 for the Original X100

Chris Gampat The Phoblographer Fujifilm x100 28mm review photos hands on (2 of 22)ISO 200

Owners of the original Fujifilm X100 are getting a big treat today. The camera, though replaced by the X100s, is being subjected to a firmware update that is said to improve the focus and a couple of operability issues. For starters, the company claims that it will have approximately 20% faster AF speed and enhanced focus distance compared to the previous firmware version. Plus, Close-up focus distance shortened by 30% before needing to switch to macro mode. On top of this, the camera is also receiving manual focus peaking–which helps to negate the original claims that the manual focusing with the camera was useless.

The new firmware update will also apparently shorten the camera startup time by 0.2 seconds. Another change is that pressing the AF button now toggles the focus area selection screen, and the area of your choice can then be selected–just like the X Pro 1.

The X100 firmware v2.0 update is available now at this link.

Five Fixed-Lens Cameras for the Prothusiast

Chris Gampat fujifilm CES 2013 announcements x20 and x100s (16 of 22)ISO 32001-140 sec at f - 1.4

The fixed-lens compact camera with a larger-than-average sensor is the prothusiast’s most valued companion. Why? Because it promises excellent image quality in a small and light package. Often equipped with lenses between 28 and 35mm, these cameras lend themselves to street photography and journalistic styles. Due to the success and popularity of this camera type, there is now a significant number of models on the market, which can make it difficult to decide which one to get. In order to make things easier for you, here are five fixed-lens compacts that The Phoblographer recommends.

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Earlier Reports Confirmed As False: The Fujifilm X100 Is Not Discontinued

We’ve just received some really exciting news. First off, the Fujifilm X100 was said to be discontinued according to Photo Rumors via Crutchfield camera. At the moment of writing this post, it still is marked as such. However, upon seeing our WCL conversion lens review, our Fujifilm USA rep just told us that this report is false and that the X100 is still current.

So does this mean that there could be a delay on the announcement of the highly rumored X200?

In the meantime, it is still pretty much the point and shoot camera to beat despite the Sony RX100 being very hot. So get it while it’s still available as B&H and Amazon have it in stock.

Review: Fujifilm WCL Wide Angle Adapter For X100

Previously, we gave our first impressions on the Fujfilm WLC Wide angle adapter for the X100. And as we found, the company didn’t skimp on their optics; which translated well into the image quality. The Fujifilm wide angle adapter for the X100 camera is one that we spent lots of time with; and though the X100 is discontinued now; we would recommend that current owners try to get their hands on this little piece of glass.

Here’s why.

Editor’s Note: Despite earlier reports that the Fujifilm X100 has been discontinued, Fujifilm USA has told me that it is not.

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Hands On Review: Fuji X Pro 1 Camera System (With Sample Images)

I’ve seen, held and played with the Fujifilm X Pro 1 before; but never long enough to really make any substantial judgements about it. Recently though, that changed and I was treated to a good hour or so of playtime with the camera. Not only the camera though: but the entire system of lenses in the form of the 18mm f2.0, 35mm f1.4 and 60mm f2.4.

What’s different about this hands-on review from all the rest though is that I was able to put an SD card in the camera. However, I must warn you all that I handled a pre-production model and that the image quality is perhaps not the final version. If the image quality isn’t the final version, I may just cry. Why? To be honest, I haven’t been this excited about a mirrorless camera since the Olympus EP3 was announced.

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Review: Fujifilm X10

Back around Photo Plus, we had Hands On time with the Fujifilm X10 while shooting a party. Even after the release of various powerful point and shoots, the Fuji X10 is still quite a powerful little camera and one that seems to offer lots of promise. We’ve finally had the time to finish up our review after quite a bit of testing.

In a nutshell, it is a highly underrated point and shoot that can stand toe to toe with some of the larger sensor DSLR cameras despite having some quirks.

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Fujifilm X100 Limited Edition in Black Shipping Now Marks Mankind’s Finest Hour

The title of this piece may perhaps be a bit overexaggerated, but Fujifilm has just announced that their Limited Edition of the Fuji X100 in black is shipping worldwide to customers now. You can order it from B&H Photo if you’d like. But the main story behind this announcement is the microsite: which is filled with some gorgeous Fuji X100 pornography images.

Only 10,000 will be made.