GadZooks Batman! Could it be? Pentax has been doing a lot of amazing things (sans having a full frame camera) and according to DXOMark, they’re doing something quite spectacular. The sensor in their Pentax Q10 camera is tiny–we’re talking about nearly point and shoot sized. But the latest lab test results are saying that the sensor is almost on par with the 4/3rds sized sensor in the Panasonic GF5 with the exception of ISO performance.
So why is this relevant? The last time we reported on something from DXOMark, Photographer Bill Wadman who hosts the On Taking Pictures Podcast called us out on it since we stated that Canon needed to pick up on performance. While we state that it’s the photographer who takes the pictures in the end (and the fact that this site puts so many cameras into the hands of a couple of carefully curated reviewers is proof of that) this is news in particular about sensor technology–which also then turns into marketing strategies which are seen in ads on magazines and sometimes this very site. Panasonic recently stated that they want to focus more on the professional user, and this is evidence of a possible wake-up call from professionals who will demand much better performance from their sensors–especially when it comes to working in the post-production phase. If Panasonic is indeed going to rebrand and rethink the G series of cameras, then they’ll need to hit this one hard.
PS: we <3 Bill and Jeff of Faded and Blurred; and you should defiantly listen to the On Taking Pictures podcast.