Sony Announces New Point and Shoots with Lots of Megapickels

This evening, Sony announced three new additions to their point and shoot line of cameras. At a glance, the TX200V (above) is their tough camera that it waterproof up to 16 feet, and has a fairly thick layer of glass right in front of it (when we asked if it was Gorilla Glass, they couldn’t comment.) Plus, they announced the new WX70 with a 3.0 inch touch screen LCD and the WX50: which is their latest entry level CMOS model.

Interestingly, Sony said that the cameras will continuously autofocus and try to find something to focus on until you half-press the shutter button and lock it. That means that in real life use, the battery life may suffer. They also claim that these cameras have 1/6th the noise as their previous generation. During the presentation, we saw charts that we’re not allowed the publish; but the technology is called, “pixel super resolution technology.”

No press release here: just all the details you’re probably curious about after the jump; like more megapickels on those itsy bitty teenie weeny sensor.

Sony Cyber-shot DSC-TX200V

“Stylish new glass design, high-resolution model”  

Available this March in silver, red and violet for approximately $500

  • 18 MP “Exmor R” CMOS sensor
  • 26mm equivalent Carl Zeiss™ lens with 5x optical zoom, 10x virtual zoom via “Clear Image Zoom” technology
  • “Extra High Sensitivity” technology enhances low-light shooting capabilities
  • Lightning-fast AF speed of approximately 0.1 second in daylight, 0.2 seconds in low-light
  • Beautiful, slim reinforced glass design with 3.3-inch (8.3cm) Xtra Fine™ Tru-Black OLED wide touch-screen
  • Waterproof (up to 16 feet) and dustproof
  • Captures 13 MP still images while shooting video via “Dual-Record”
  • Full HD Movie Shooting capability (1920×1080/60p) and Optical image stabilization with “Active Mode”
  • Photo Creativity interface and 9 “Picture Effect” options for creating unique, custom-styled photos and video

 

COMPACT, TRADITIONALLY DESIGNED W SERIES CYBER-SHOT

Sony Cyber-shot DSC-WX70

“CMOS model w/ 3.0 inch touch screen LCD”

Available this March in silver, black, pink, and violet for approximately $230

  • 16 MP “Exmor R” CMOS sensor, 3.0-inch 921k dot touch LCD screen
  • 25mm equivalent lens with 5x optical zoom, 10x virtual zoom via “Clear Image Zoom” technology
  • “Extra High Sensitivity” technology enhances low-light shooting capabilities
  • Captures 12 MP still images while shooting video via “Dual-Record”
  • Full HD Movie Shooting capability (1920×1080/60i) and Optical image stabilization with “Active Mode”
  • 9 total “Picture Effects” options,  allowing for creative, custom styled photographs


Sony Cyber-shot DSC-WX50

“Entry level CMOS model at competitive price”

Available this March in silver and black for approximately $200

  • 16 MP “Exmor R” CMOS sensor, 2.7-inch LCD screen
  • 25mm equivalent lens with 5x optical zoom, 10x virtual zoom via “Clear Image Zoom” technology
  • “Extra High Sensitivity” technology enhances low-light shooting capabilities
  • Captures 12 MP still images while shooting video via “Dual-Record”
  • Full HD Movie Shooting capability (1920×1080/60i) and Optical image stabilization with “Active Mode”
  • 9 total “Picture Effects” options,  allowing for creative, custom styled photographs

 

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