Review: Fujifilm GFX 50S Mirrorless Medium Format Digital Camera

For years and years, a lot of us have been drooling over the idea of mirrorless medium format digital cameras, and the Fujifilm GFX 50S is one of the first offerings to make it onto the scene. Fujifilm opted to take the same route that Leica, Pentax and Hasselblad have done with a sensor built into a body vs the more traditional SLR styles of Phase One and some of Hasselblad’s lineup. The Fujifilm GFX 50s (price) you’d think would be targeted at the photographer who needs that kind of resolution, but instead it’s aimed at the photographer who typically uses a Canon 1Dx Mk II or Nikon D5 type of camera. Essentially, the highest end of the highest end. Weddings? Yup, this is for that. Sports? Well, that’s where Fujifilm starts to hit a wall.

However, the camera is an alternative option: opting instead for better resolution and a larger sensor in the same way that wedding photographers years ago reached for 645 medium format film cameras.

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Nikon Announces New Nikon F3 with Interchangeable Viewfinder

Since the company’s last SLR camera, Nikon is choosing to go a different route with things in their brand new Nikon F3 SLR camera. The company is trying to change things up just a bit now with one of the most controversial features being the ability to completely change out the viewfinder type. What that also means is that the user will be able to change the focusing screen to something a bit more matte in order to aid with focusing when using the company’s older lineup of lenses.

Highlights from the press release and Nikon’s website are after the jump.

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How to Get Better Battery Life From Your Sony Camera

Sony camera users have known for a long time that the battery life on their cameras tends to be pretty bad overall. This is especially the case with their mirrorless camera lineup. If you’re using your Sony camera professionally, you’re going to need to bring a lot of batteries with you to a gig if it’s a day long event. But if it’s a quicker gig, then it does the job.

Of course, there are many things you can do to get just a bit more juice out of your camera.

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The Jollylook: A Vintage Style Instax Film Camera Made from Cardboard

Every time a new Instax camera gets announced it’s a genuinely great reason to get excited: and a new Kickstarter called the Jollylook wants to inspire to many others. The Jollylook is a foldout camera made from recycled paper and cardboard with some glass elements for the lenses and the shutter and aperture are made of thick paper and laminated cardboard.

Quirky, but indeed kind of cool too!

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The Long Awaited Fujifilm X100F Has the 24.3MP Sensor, Acros Simulation

Fujifilm has made a metric ton of announcements today, and along with the others, we have ourselves the long awaited X100 update, the newly minted Fujifilm X100F. Beyond the X-T line of cameras, probably the most popular line of Fujifilm’s digital cameras is the X100 series, and since Fujifilm unveiled their latest X-Trans sensor technology last year photographers have been clamoring for an updated X100 with the new tech. Continue reading…

Concepts and Better Composition Composing of Landscape Photography

Landscape photography, like any other genre, has its many-what I will call-“unofficial rules”.

There are rules about how to expose a scene using methods such as the zone method developed by Ansel Adams, exposing to the right to get as much detail as you can from the shadows, or even bracketing multiple exposures and creating HDR (High Dynamic Range) images. And then there are rules for composition. The most famous of which-and one you probably learned of first-the Rule of Thirds.

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Those Cool Medium Format Viewfinder Photos: Not as Simple as You’d Think

Everyone loves looking at all those really cool photos and videos showing off exactly what a medium format viewfinder of some sort shows off. For the most part though, they’re a lot harder than you’d think to pull off effectively. Many photographers simply tend to use Photoshop or Lightroom to brighten up that specific area that you see within the viewfinder. Part of this has to do with the lighting in the area and another part has to do with just what type of camera you’re using.

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New Reports Say Fujifilm’s Medium Format Will Feature Interchangeable Viewfinders

We have been following the developing reports regarding Fujifilm’s possible entrance into the Medium Format Mirrorless market, which as of right now still point to an official announcement on this upcoming Monday, September 19th.

Today some new and really interesting reports have surfaced saying that this new Mirrorless Medium Format camera will in fact feature interchangeable viewfinders, much like the old modular film medium format bodies of the past. This keeps in line with the thought that Fujifilm would be using its film-style looks that have helped make the X-Series stand out from the crowd.

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