Do Photographers Really Need a Blog If They Have Instagram?

Photographers that take their craft very seriously most likely have a website to show off their portfolio. If you’re a professional or a semi-professional, this is a guarantee; but if you’re a hobbyist or enthusiast, it would make sense to have a website of some sort. But then in that case, does it make sense for a photographer to have a blog? I mean, why should you have a blog that updates and shows off your photos if your Instagram is already doing this? It doesn’t make sense, right?

Well, yes and no.

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Useful Photography Tip #168: Pitching Various Publications to Feature Your Portfolio

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So how does a photographer become more famous? As I state many times in my workshop, you often need to put your work out there and pitch yourself to various outlets. When photographers try to pitch themselves they often just do a massive, widespread pitch. Many times, it’s the same pitch over and over again instead of being tailored to specific people. This honestly makes no sense.

Let’s put it this way: would you talk to your boss in the same way that you would talk to the CEO of your company? Or would you talk to your local senator in the same way that you would talk to your President? To get even more in depth, would you talk to a plumber the same way you would a doctor?

Though it isn’t the exact same thing, it shows you that very different people and outlets need to be spoken to in different ways because of rankings and the way that they cover a specific beat. To that end though, I always recommend being respectful and pitching to smaller publications, influencers, and editors first. As you move up the line, you’ll have a number of publications and places under your belt to show off to the larger sites.

Working from the other way down can work, but sometimes doesn’t because it can be tougher for the smaller outlets to compete.

Just a bit of psychology about how to pitch yourself as a photographer.

The 8 Biggest Mistakes on Your Portfolio (And How to Fix Them)

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This is a syndicated blog post from Format Magazine. It’s contents are being used with exclusive permission.

For potential clients and collaborators, a good online portfolio should provide an in-depth introduction to you and your work. Whether you’re a photographer, illustrator, or designer, you know the importance of making a good first impression.

It can be easy to feel intimidated by all the possible ways you can slip up with your site. Is it too crowded, or too empty? Too simple, or too difficult to navigate? Too much information, or not enough? Ultimately, there’s no one answer for what makes an ideal portfolio.

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Separating Your Mind from Your Photography Portfolio

Chris Gampat The Phoblographer Canon 35mm f1.4 L II review samples (3 of 28)ISO 16001-250 sec at f - 1.4

One of the biggest lessons that any photographer can learn about their own work is how to separate themselves from the project or image. When photographers are starting out and still learning, they tend to become very emotionally attached to and invested in the images that they create. This goes all across the board for everyone if they’re very serious about the work that they’re trying to create. Unfortunately, what this ends up doing is impeding their growth. For some, it’s crippling. For others, they learn to separate themselves from their images.

After all, they’re just images.

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The Brutal Questions For a Better Photography Portfolio

Chris Gampat The Phoblographer product tutorial photos (20 of 22)ISO 4001-100 sec at f - 2.8

What images do you have in your photography portfolio? Lots of photographers have one and while some photographers choose to carefully choose the images they show to the world, others will simply throw them up on the web and not give a damn about the views.

This post is not for those people.

Instead, it’s for the more discerning photographers among us that want to know how to actually develop a better portfolio of images. To that end, you need to be brutal on yourself in order to actually make yourself better.

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How Photographers Can Get More People to Notice Their Work

Chris Gampat The Phoblographer Zeiss 85mm f1.8 Batis lens review image samples (10 of 11)ISO 4001-160 sec at f - 1.8

One of the biggest problems that almost any photographer faces is how to get someone to notice them. This is tough enough to do beyond convincing someone to pay them for photos–for most photographers at least. The most honest trust about this industry (and almost any industry) is that it’s about who you know more so than what you know. But that shouldn’t discourage you from spreading the word of how great your work is. In fact, if you’re working so hard to create beautiful photos and you’re not letting anyone know about it, then what’s the point?

Here’s how you can cut through all the rest and make others more aware of the type of work that you do.

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The Checklist On Determining What Images Go Into Your Portfolio

Chris Gampat The Phoblographer Asus ux501 laptop (3 of 9)ISO 4001-100 sec at f - 2.8

Don’t put every image that you shoot into your portfolio.

That’s the very first thing that I find myself telling photographers who pitch their work to the site and unfortunately don’t get featured. Figuring out which photos should go into your portfolio can be tough to do unless you know how to think and emotionally remove yourself from the photo itself.

To build a better portfolio, you have to keep shooting and then become a slave to the camera and your own creative ideas. It’s how you’ll get better and continue to evolve and change your work. But there are loads of things to think about when actually putting the photo portfolio together to show off to the world.

Here’s what you should consider, though it surely isn’t the end all be all list.

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The Checklist for Critiquing Your Own Photographs

Careful composition for a cognac ad using the Golden Spiral

Careful composition for a cognac ad using the Golden Spiral
Image by Sander Martijn

The struggle to become a better photographer involves getting critiques from others who are better and know how to create better images, but you can also be a very harsh critic of yourself. It starts off with not justifying any defense that you may have and understanding that in a real life situation, your image is going to have to stand on its own two legs because you probably won’t be there to defend it. If your image is online and someone writes a comment, then sure, you can have a back and forth dialog. But for the sake of putting up the best work that possibly can, we’re not going to think about that situation.

For that reason, here is a checklist of questions to ask yourself before you put up an image. We think of these all the time as we get images submitted to us for featuring. If you’re finding that the odds are against you when you ask these questions, then don’t use the image unless you can fix it.

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