When that big day arrives, the soon to be married couple need to be confident they’ve got a photographer that can perfectly document their intimate moment–Cassie Rosch is one of those photographers. Her heart-warming and breathtaking photography has made her high in demand. From Guatemala to Italy; from mountains to lakesides, Cassie is an extremely well-traveled wedding photographer. This comes as no surprise, as her work goes far beyond the candid snapshot. Cassie has the ability to show empathy, love, connectivity and that all-important emotional bond in her images.
“Locations are only as good as the moments that you create in them – I’ve had impactful moments on the side of highways, in backyards, taco shops + on top of mountains. It’s about the energy we bring to the space that is the most important.”
Phoblographer: Tops of mountains, fields and forests, you’ve shot in some interesting locations. How do you come up with a concept – do you pitch it to clients or do they pitch it to you?
CR: I’ve been fortunate to work with a diverse amount of couples. From avid travelers and adventure seekers to folks who are just starting to explore the world around them! I always tell my couples to lean into the environments and locations that have significance to them and their relationship with each other. If they don’t feel that connection to a specific physical space or would rather start their adventure together with a clean slate, then we usually start dreaming up possible locations together. Whatever location is selected, I scout thoroughly so we know all the nooks and crannies available to us ahead of time. Locations are only as good as the moments that you create in them – I’ve had impactful moments on the side of highways, in backyards, taco shops + on top of mountains. It’s about the energy we bring to the space that is the most important.
Phoblographer: On your contact form, you have a section that asks ‘how do my photographs make you feel?’. What kind of response are you looking for to make you feel like you’re the right fit for their vision?
CR: I wouldn’t say a perfect response exists, I just want to know the kind of connection people feel to my photographs because ultimately, that leads to the connection they feel with me. I’m such an empathetic feeler and I receive energy through connection with the people around me. To me, this connection is the most pivotal part of the creative process and what gives me the most satisfaction with my work.
“I’m such an empathetic feeler and I receive energy through connection with the people around me. To me, this connection is the most pivotal part of the creative process and what gives me the most satisfaction with my work.”
Phoblographer: You describe yourself as an anxious person. Does anxiety fuel your creative fire or does it act as something of a barrier that you need to overcome?
CR: I think it’s just another step to consider in the process, to anticipate and prepare for. It takes a little more emotional capital, but it always leaves me overprepared and early for everything! For me, anxiety creates a low-lying nervous energy that fuels my creativity and when harnessed and prepared for allows me to be constantly stepping outside of my comfort zone to create new and magical things.
Phoblographer: Your stunning work is in such high demand it means you’re able to travel far and wide. Where has been the coolest destination you have shot a wedding?
CR: I have been all over, but my favorite spots were Viterbo, Italy and Antigua, Guatemala. Both were undoubtedly beautiful, but the thing that makes them the “coolest” was the hospitality I experienced that made me feel like family.
I’ve never once invested in formal advertising, but rather in the people around me. That has been the most fruitful lesson in growing a business.
Phoblographer: For you, what are the most important elements for a good wedding photograph?
CR: Where truth, beauty and light meet.
Phoblographer: What’s your preference; candid, authentic moments or ‘hey everyone please all lineup and smile’.
CR: Candid moments will always win. I try to put folks in the most flattering light, space and visual environment to allow their moments to unfold. I would love to control every moment, but that’s not the way to get real moments that matter through generations.
Phoblographer: You’ve been shooting weddings since 2012, what’s the biggest photographic lesson you have learned during that time?
CR: I always say “be a decent fucking person” and love people well. That’s generic and very “kumbaya” but I think it’s true across all areas of life. I’ve never once invested in formal advertising, but rather in the people around me. That has been the most fruitful lesson in growing a business.
Phoblographer: What’s the biggest challenge to shooting weddings?
CR: The direct sunlight, wedding guests with cameras and paying taxes.
Phoblographer: What’s in your camera bag when the big day arrives?
CR: I still love shooting on Canon Mark II. Most of my day is shot with a 50 + 35mm lens. I have a 135 for ceremony + 16-35 for the reception with speed lights. I keep it really simple!
Phoblographer: Talk to us about the aesthetic of your work. How long did it take you to create this style and why does it work for you?
CR: When I first started shooting I had a lot of folks telling me what I should and shouldn’t do, especially with regards to editing. I was always drawn to shadows and singular sourced light. I always wanted dreamy skin tones. Once I turned off the noise and started fully leaning into the things that came naturally to me – that’s when it clicked. I haven’t looked back since.
Phoblographer: Finally, tell us why you love being a professional wedding photographer.
CR: Because I get to see my three dogs every day, all day when I’m not traveling. Also, when I’m traveling I get to see the world and celebrate beautiful and intimate moments with people I have grown to love. There really isn’t a better life than that.
To see more of Cassie’s work and to book her for your big day, be sure to visit her website.