We’ve still got two more street photography workshops coming up this month that you can still sign up for. Plus, you can check out our three online workshops and view them at any time you wish.
Online Marketing for Photographers: $97
Session One – Develop a compelling online portfolio
While many professional photographers spend most of their time on marketing, we should be using our skills as creative image makers to actually market ourselves and the types of work that we do much better. What you’ll learn is that social media isn’t only about trying to create a following and gain returns from it, it’s about proving to people that they should be interested in you and your work.
The best way to start marketing your photography business online is to create one center location where that people can find out more about you and your other social media profiles. It can be a blog, or an image sharing site like 500px. When you give people a central place, you give your followers a chance to follow you on every social media platform you use. This will enable them to find you and your photography easily and promote your work more. This session will show you how to create an online portfolio that accurately represents your style, and is compelling to potential clients.
This session will explore:
– Choosing a platform for your portfolio
– Defining Your Audience
– What To Include In Your online Profile
– Putting your best work first
– Optimizing your portfolio for traffic
Session Two: Create a Plan for Marketing Your Business
The promotion game is tough for so many photographers, and if anything it’s sometimes more work than actual shoots are. Promotion is part of marketing, and marketing is what professional photographers use as the bread and butter of their business. Many of them shoot less and spend more time marketing, promoting and editing than actually spending more time behind the camera.
There are so many things that you can do to get your work better recognized and therefore increase your likelihood of being hired for gigs. It’s all about being social–and we’re not just talking about social media here. This session will help you create a plan for marketing your photography in a way that grows your business.
This session will explore:
– Driving Traffic To Your Website
– Showcasing Your Photography
– Updating Potential and Current Clients
Session Three: Leverage social media to promote your work
For photographers, social media is important.It’s a level playing field and anybody can use it. Social media can become a tool to promote themselves and a validation tool to show that many folks care about their work. That then translates into getting their work into galleries, magazines, publications, campaigns, etc. Social media is a great way to find new clients, interact with potential clients and fans and find new ways to promote your work.
When it comes to being a photographer, there is no shortage of online networks waiting for you to share your images, interact with others and potentially grow your business. But what really is Social Media? Why is it so important? Which networks are best for your needs? And most importantly, what are some of the ways that you can maximize your time on each of the major networks? This session will give you a clear understanding of how photographers are using social media to grow their business, and help you create a plan for your own business.
In this web course on social media success for photographers I’ll teach you how photographers with massive followings are using strategies that get them noticed. You’ll learn some of the fundamentals behind using social media strategies for your photography business.
This session will explore:
– Growing Your Social Media Pages as a Photographer
– Using social media to make a great first impression
– Setting goals and tracking your progress.
– Strategies for filling your content funnel.
Creating the Photograph: On Assignment at a Restaurant: $100 package
When we started talking about making an educational video on lighting, at the top of the list was that it had to be 100% real. We wanted to show our creative process from start to finish which, for how we shoot, would be simple and to the point letting the tools do their parts to help us create. Far too many photo-educational videos are staged to only show perfect results which can have a negative impact on the students confidence when they can’t easily replicate that perfection.
Both Chris Gampat and Giulio Sciorio approached this project as they would with any other editorial assignment: get in, capture beautiful images and get out. To capture we used minimal kit just as we would in our everyday shooting.
Camera tools hit the streets about every two years, technology is going to change but what won’t is how we work with light. Without light there is no photo regardless of the camera tech. With today’s market everyone can pick up a camera and get decent results out of the box which plays into the insta-demand market we live in, but what can’t be learned in an instant is lighting.
Learning lighting takes time, presence and patience. Watching Creating the Photograph: On Assignment at a Restaurant is the first step but practice is what will make this video valuable for you for years to come.
The purchase includes:
One long form carefully put together video.
Two unedited BTS video clips that really show the process
Four RAW files from Giulio and a Large Number from Chris for you to work on yourself.
Buy Now: $100
How to Become a Legitimate Street Photographer: $97, available for purchase
This special workshop will take part in three online sessions.
Session One – Taking Great Photos
Chris will show you how to get out there and keep shooting. He’ll cover your tendencies and how to market them as your strengths and unique creative vision. Then he’ll get into how you can make images that you found to be lousy into great photos.
Session Two – Building Your Platform
Chris will explain how to build a platform for people to come see your work. Blogs, websites, Instagram, and Flickr will all be included.
Session Three – Marketing Your Work
Chris will talk about getting the word out there about your platform. He’ll explain how to talk to editors, Instagram curators, Flickr and Facebook groups to explore, etc. But we all know that networking isn’t just something done online, but also in person. So he’ll help you get off the ground there too.
Buy Now: $97; watch it whenever you want
Intimate Strangers: Advanced Street Portraiture: April 23rd
For photographers who spot stunning subjects just strolling through the tumultuous tundra of NYC, this workshop will cover the tips, tricks, and techniques to approaching absolute strangers who catch your eye and working with them to make meaningful images.
Covering advanced direction techniques, speed shooting / focusing methods, and compositional approaches that make for unique images of fascinating people. This workshop builds on the methods covered in the introductory course offered at the link above and shows shooters how to properly engage subjects to make stunning photographs on a moment’s notice in dozens of various lighting scenarios.
Covering both daylight and low light shooting, this workshop will help you understand how the light modifies the subject and how best to address the worries of shooting portraits in seemingly uncontrolled circumstances. Covering run and gun lighting techniques, as well as how to properly use the light around you to your advantage when making a portrait of a stranger at a moments notice.
Additionally, all participants will receive an invitation to the exclusive FrameWorks workshop Alumni network, giving them access to other Alumni with whom they can share work, garner critique, and connect with other image makers with similar interests. Frameworks benefits include early access to all future workshops as well as special alumni events.
NYC based photographer Daniel Sawyer Schaefer will be leading the workshop along with Phoblographer Editor in Chief Chris Gampat. He is best known for his portraiture and street photography, utilizing a style that meshes modern top of the line digital systems with rare and unusual vintage optics to create hyper-narrative images with a cinematic sense of light. His work can be found on his Instagram as well as his previously linked website.
Black and White Street Photography/Urban Geometry Tutorial Adorama Workshop: $250
Join La Noir Image’s and The Phoblographer’s Editor in Chief Chris Gampat for an Adorama Event Space exclusive as he takes you on a journey to create better street photographs and through a growing new branch of street photography called Urban Geometry in this two day exclusive, limited-sized intensive course. Built on the ideals of great photographers such as Cartier-Bresson, #UrbanGeometry on Instagram has turned into a growing genre focusing on the way that the human eye perceives shapes and lines in a scene.
All attendees receive a free 24/7 Traffic Collection Sling bag.
Before the event, Chris will provide registrants with some material to look at. You’ll also become aware of how black and white photography works differently from color. He will teach you how to see the world in a different way.
Day 1: The class will commence with a few secret locations to be photographed and worked with by the small group. (12PM, a secret location)
Day 2: Attendees will find themselves back at Adorama to submit a single image of theirs shot during the session to be critiqued by Chris and the class. (11AM at the Adorama Event space)