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Leica Teams Up With Playboy and Hello Kitty for New C Camera

Chris Gampat
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03/05/2014
03/05/2014
1 Min read
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Last Updated on 03/05/2014 by Chris Gampat

HelloKittyC

So how do you possibly find a way to appeal to the Japanese and the Americans with way too much money to burn? You team up with Playboy and Hello Kitty of course! That’s what Leica has seemingly done with their new special edition C digital camera. The camera is designed to celebrate Hello Kitty’s 40th and Playboy’s 60th Anniversaries. And it’s a super Limited Edition–we’re talking about 10 pieces.

Spec wise, this lil’ shooter has a 12.1MP 1/1.7″ MOS Sensor, Leica DC Vario-Summicron f/2-5.9 Lens, 7x Optical Zoom, 28-200mm, 3.0″ TFT LCD with 921k-dot Resolution, 200k-dot Color LCD Viewfinder, Wi-Fi with NFC & Leica C Image Shuttle and comes with Adobe Lightroom 5.

All this for only $1,266–more expensive than my monthly share of rent. Personally, we think that Leica’s X10 is a much better purchase.

For a much less amount, you can probably purchase a Panasonic camera, a Leica badge, Hello Kitty and Playboy stickers, and DIY the camera yourself for much less.

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C digital camera hello kitty leica playboy special edition
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Chris Gampat is the Editor in Chief, Founder, and Publisher of the Phoblographer. He provides oversight to all of the daily tasks, including editorial, administrative, and advertising work. Chris's editorial work includes not only editing and scheduling articles but also writing them himself. He's the author of various product guides, educational pieces, product reviews, and interviews with photographers. He's fascinated by how photographers create, considering the fact that he's legally blind./ HIGHLIGHTS: Chris used to work in Men's lifestyle and tech. He's a veteran technology writer, editor, and reviewer with more than 15 years experience. He's also a Photographer that has had his share of bylines and viral projects like "Secret Order of the Slice." PAST BYLINES: Gear Patrol, PC Mag, Geek.com, Digital Photo Pro, Resource Magazine, Yahoo! News, Yahoo! Finance, IGN, PDN, and others. EXPERIENCE: Chris Gampat began working in tech and art journalism both in 2008. He started at PCMag, Magnum Photos, and Geek.com. He founded the Phoblographer in 2009 after working at places like PDN and Photography Bay. He left his day job as the Social Media Content Developer at B&H Photo in the early 2010s. Since then, he's evolved as a publisher using AI ethically, coming up with ethical ways to bring in affiliate income, and preaching the word of diversity in the photo industry. His background and work has spread to non-profits like American Photographic Arts where he's done work to get photographers various benefits. His skills are in SEO, app development, content planning, ethics management, photography, Wordpress, and other things. EDUCATION: Chris graduated Magna Cum Laude from Adelphi University with a degree in Communications in Journalism in 2009. Since then, he's learned and adapted to various things in the fields of social media, SEO, app development, e-commerce development, HTML, etc. FAVORITE SUBJECT TO PHOTOGRAPH: Chris enjoys creating conceptual work that makes people stare at his photos. But he doesn't get to do much of this because of the high demand of photography content. / BEST PHOTOGRAPHY TIP: Don't do it in post-production when you can do it in-camera.
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