Sony Announces New 55-300mm f4.5-5.6 Superzoom A Mount Lens

Today, Sony has pulled the veil off of the highly rumored 55-300mm f4.5-5.6 lens for Sony A Mount cameras (with an APS-C sized sensor.) The new lens features Sony’s SAM (Smooth Autofocus Motor), one ED lens element, and that really seems to be about it. The Sony 55-300mm f4.5-5.6 SAM lens will be available in September for $300.

Check out all the tech specs you care about after the jump. If you’re in the market for a Sony DSLR camera, check out our A37 and A77 reviews.

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Further Thoughts on the A7 Camera Strap

Earlier on, the A7 Black Leather Camera strap was featured on this site. It stayed on the A37 during that review for a period of around a month. In real life use, it was extremely comfortable to use, stylish, and didn’t feel like it was choking my body due to fact that it wasn’t designed from something that the military would use. For my type of shooting (which is much more civilian in purpose) I don’t need military grade gear.

The video above showcases my thoughts wrapped up in around two minutes on the A7 camera strap. Just a quick note that I made a mistake with the name of the website, it’s actually the previous hyperlink.

Review: Sony NEX F3

We were very, very impressed with the Sony NEX C3 and when we had our hands on experience with it, both Peter and I were very impressed with its successor, the Sony NEX F3. I’ve spent almost a month shooting with the camera and have warmed up to the 30mm f3.5 vs the kit lens.

Combining elements of the older C3 and its bigger brother the NEX 5n, the F3 attempts to give more to the entry level camera user. But is it enough?

Editor’s Note: Take a look at our other posts previously written and hyperlinked in the first paragraph.

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Review: Sony A37

The Sony A37 is the company’s latest offering to the entry level crowd. Both Peter and I  had hands on time with the unit before it was even announced and in two totally different scenarios. The camera has stylistic differences from the likes of Canon and Nikon: the other two major players in this market segment. The A37 also continues Sony’s dedication to the SLT system; which removes the optical viewfinder for an electronic one and therefore also sticks with a translucent mirror.

Many Sony products are very favorably reviewed on this website. So is the A37 any different?

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First Impressions: Sony A37 DSLR

Sony’s A35 is today being replaced with the A37 DSLR. Being their new entry-level kid, it also sports many features that make it seem very entry level, but also make it extremely versatile for different types of users. Due to just how much power is really packed into here, it could very well win over the hearts of various Nikon and Canon users.

Take a look at how our hands on experience with the Sony A37 went.

Editor’s Note: Don’t call this a review at all. However, Sony has told us that the image quality that we got from the units at the event was final, though the camera’s firmware was not.

Update: B&H Photo has the A37 listed with the 18-135mm and 18-55mm lenses.

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