Subscribe here for an ad-free experience!

The Phoblographer may receive affiliate compensation for products purchased using links in this article. For more information, please visit our Disclaimers page.

News

Hoya’s New Pro ND Filters Won’t Fudge Your White Balancing

Chris Gampat
No Comments
10/17/2013
10/17/2013
1 Min read
Spread the love
          

Last Updated on 10/17/2013 by Chris Gampat

20131011-HOYA_PROND1000-2

Videographers perhaps more than photographers are being treated to Hoya’s New Pro ND Neutral Density filters. These filters are said to eliminate color casts that other ND filters often add to your videos–which require better white balancing in post or in the camera. Buying a bunch of them in various sizes will also mean that your footage will be easier to white balance in camera.

The 9 filters can reduce anywhere from two to 10 stops of light. They’re all built using an aluminum frame and have the company’s ACCU-ND and Metallic ACCU-ND coatings that help to do everything that we stated previously.

You can snag sizes from 49mm to 82mm if you’re dealing with super large lenses. No official word on pricing or availability has been released; but we’re sure that come holiday season loads of these will be under the trees of videographers.

Get rid of the ads!

Did you enjoy reading this article as much as we enjoyed writing it? There's a way to support us and our reporting, getting ad-free navigation and more as a bonus. Subscribe to us for less than a coffee per month —just $3.99— or take advantage of our yearly subscription with a hefty discount for only $25.
  • An ad-free experience
  • A free mystery box for Lightroom or Capture One
  • All the books in our store
  • 20% discount on Capture One
  • 30% discount on Imalume Photo Theft Protection
  • 20% off Herbs and Kettle Tea Company.
camera filter hoya neutral density ProND white balancing
Shares
Written by

Chris Gampat is the Editor in Chief, Founder, and Publisher of the Phoblographer. He provides oversight to all of the daily tasks, including editorial, administrative, and advertising work. Chris's editorial work includes not only editing and scheduling articles but also writing them himself. He's the author of various product guides, educational pieces, product reviews, and interviews with photographers. He's fascinated by how photographers create, considering the fact that he's legally blind./ HIGHLIGHTS: Chris used to work in Men's lifestyle and tech. He's a veteran technology writer, editor, and reviewer with more than 15 years experience. He's also a Photographer that has had his share of bylines and viral projects like "Secret Order of the Slice." PAST BYLINES: Gear Patrol, PC Mag, Geek.com, Digital Photo Pro, Resource Magazine, Yahoo! News, Yahoo! Finance, IGN, PDN, and others. EXPERIENCE: Chris Gampat began working in tech and art journalism both in 2008. He started at PCMag, Magnum Photos, and Geek.com. He founded the Phoblographer in 2009 after working at places like PDN and Photography Bay. He left his day job as the Social Media Content Developer at B&H Photo in the early 2010s. Since then, he's evolved as a publisher using AI ethically, coming up with ethical ways to bring in affiliate income, and preaching the word of diversity in the photo industry. His background and work has spread to non-profits like American Photographic Arts where he's done work to get photographers various benefits. His skills are in SEO, app development, content planning, ethics management, photography, Wordpress, and other things. EDUCATION: Chris graduated Magna Cum Laude from Adelphi University with a degree in Communications in Journalism in 2009. Since then, he's learned and adapted to various things in the fields of social media, SEO, app development, e-commerce development, HTML, etc. FAVORITE SUBJECT TO PHOTOGRAPH: Chris enjoys creating conceptual work that makes people stare at his photos. But he doesn't get to do much of this because of the high demand of photography content. / BEST PHOTOGRAPHY TIP: Don't do it in post-production when you can do it in-camera.
'
0