Cub and Co.’s XQR Modular Strap System drops August 28.
Any self-respecting photographer would never be caught dead without a camera strap to secure and lug around their weapon of choice with. But it can’t be just any run-of-the-mill strap, mind you; it must be versatile and tough enough to keep up with their on-the-go lifestyle.
But if you haven’t found that perfect camera strap just yet, listen up. On August 28, 2018, American strap maker Cub and Co. will release the XQR Modular Strap System, designed for the “modern creator.”
In recent years, Cub and Co. has observed the emergence of “modern creators” who express themselves through originality, independence, and adaptability. The common denominator is that they want tools that offer as much style, freedom and flexibility as the lives they live.
With the XQR, Cub and Co. marries good, fuss-free design with functionality. The flagship quick release strap features a “super strong” magnetic FIDLOCK buckle that’s made of aluminum and highlighted by a crimson pull tab. This feature would allow the user to conveniently and securely take off the strap with a pull of the tab and snap of the metal rivet to secure it, instead of pulling the strap awkwardly over the shoulder and head as one would normally do.
But what’s a good looking and functional strap if it isn’t durable? Cub and Co. boasts that the XQR line is built to last, having used only the toughest materials around to create it. It has Biothane webbing, a unique polyester webbing with a rubber coating that makes the strap durable, waterproof, and abrasion-resistant. It’s finished with mil-spec hardware, metal rivets, and 3M reflective, dyneema cording that’s said to be 15 times stronger than steel!
Proving the strap’s versatility further, Cub and Co. will also release a variety of compatible bags and other components, starting with the XQR Side Bag. Users of the strap will find it convenient to swap accessories on the go with the provided accessory attachments.
The XQR Strap will retail for $73 while the Side Bag, $33. Make sure to drop by Cub and Co.’s website for updates.
All images from Cub and Co.