Interestingly enough, we had a feeling this was coming when Hootsuite sent out an email later last month telling its users about upcoming changes. Today, Hootsuite is listed as a partner that can aid in community management.
Even further, there are more advertising resources available. Interestingly enough, the company cites a static claiming that 75% of the activity is coming from outside of the US. That sounds incredible–but it also makes me wonder how much of that also involves spam accounts.
What do you think about the new changes? If you’re a working photographer, will you actually register your account as a business and work closer with them involving the use of brand assets, etc? Or are you going to go deeper into actually just driving people directly to your website?