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Fujifilm’s Instax Mini 90 Gets Announced in the US

Chris Gampat
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09/26/2013
2 Mins read

Last Updated on 09/26/2013 by Chris Gampat

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A while back, we reported on Fujifilm announced the Instax Mini 90 camera–which is supposed to be targeted at a higher tier of shooters than the regular Instax cameras. Now, they’re announcing it in North America. It adheres to Fujifilm’s infatuation with retro aesthetics. But it also sports some new features such as a double exposure mode and a bulb mode. The lens is a 60mm f12 and they also state that it has a programmable electronic shutter that can shoot at up to 1/400th.

The new INSTAX Mini 90 Neo Classic will be available nationally in early 2014 with an MSRP of $199.99. INSTAX Mini Film is available now with an MSRP of $19.99. The price is below what we initially were told it would be; but that is still quite pricey for a film camera these days.

Specs are after the jump.


INSTAX Mini 90 key features list:

• Stylish and premium body design

• Automatically detects the brightness of the surrounding and adjusts the amount of flash and shutter speed to optimize photo quality

• A variety of shooting functions:

• Uses INSTAX Mini Instant Film

o Double exposure mode – 2 images are produced on 1 film sheet by pressing the shutter twice

o Bulb mode – the shutter remains open while the shutter button is depressed (10 seconds maximum) and a light trail can be photographed

o Macro mode – short-distance photography as close as 30-60cm

o Kids mode – suitable for photographing kids, pets and other fast moving subjects due to a fast shutter speed

o Party mode – the subject and background can be photographed brightly and clearly

o ISO 800 film speed

o Sharp, clear reproduction

o Vivid color and natural skin tones

o Film size: 2″ x 3″ image area: 1.8″ x 2.4″

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Chris Gampat is the Editor in Chief, Founder, and Publisher of the Phoblographer. He provides oversight to all of the daily tasks, including editorial, administrative, and advertising work. Chris's editorial work includes not only editing and scheduling articles but also writing them himself. He's the author of various product guides, educational pieces, product reviews, and interviews with photographers. He's fascinated by how photographers create, considering the fact that he's legally blind./ HIGHLIGHTS: Chris used to work in Men's lifestyle and tech. He's a veteran technology writer, editor, and reviewer with more than 15 years experience. He's also a Photographer that has had his share of bylines and viral projects like "Secret Order of the Slice." PAST BYLINES: Gear Patrol, PC Mag, Geek.com, Digital Photo Pro, Resource Magazine, Yahoo! News, Yahoo! Finance, IGN, PDN, and others. EXPERIENCE: Chris Gampat began working in tech and art journalism both in 2008. He started at PCMag, Magnum Photos, and Geek.com. He founded the Phoblographer in 2009 after working at places like PDN and Photography Bay. He left his day job as the Social Media Content Developer at B&H Photo in the early 2010s. Since then, he's evolved as a publisher using AI ethically, coming up with ethical ways to bring in affiliate income, and preaching the word of diversity in the photo industry. His background and work has spread to non-profits like American Photographic Arts where he's done work to get photographers various benefits. His skills are in SEO, app development, content planning, ethics management, photography, Wordpress, and other things. EDUCATION: Chris graduated Magna Cum Laude from Adelphi University with a degree in Communications in Journalism in 2009. Since then, he's learned and adapted to various things in the fields of social media, SEO, app development, e-commerce development, HTML, etc. FAVORITE SUBJECT TO PHOTOGRAPH: Chris enjoys creating conceptual work that makes people stare at his photos. But he doesn't get to do much of this because of the high demand of photography content. / BEST PHOTOGRAPHY TIP: Don't do it in post-production when you can do it in-camera.
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