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Bridging Tech and Creative Photography
Bridging Tech and Creative Photography
Bridging Tech and Creative Photography
Creating the Photograph

Creating the Photograph: Jaroslav’s, “Milky Pinups”

Chris Gampat
No Comments
09/22/2013
4 Mins read

Last Updated on 11/11/2021 by Chris Gampat

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Creating the Photograph is an original series where we interview photographers about a photo that they shot and how it was achieved. The results are some knowledge passed on to you. Want to be featured? Email chrisgampat[at]thephoblographer[dot]com

Jaroslav is a Polish photographer that hails from London. He has a Fine Arts background with a degree is Architecture–which taught him how to solve lots of complex problems. That problem solving helped with the founding of this studio: AurumLight (WARNING NSFW LINK). The studio specializes in limited calendars, advertising, and conceptual photography; and they’ve had many campaigns in Europe and the US.

So when we found Jaroslav’s Milk PinUps, we were very intrigued as to how they were done. We talked to Jaroslav for this latest edition of Creating the Photograph.

And here’s his story.

The Concept

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Milky Pinups Series is an upcoming 2014 calendar and continuation of well received AurumLight’s Milk Calendar for 2013.

For the 2014 Milk Calendar – I choose to illustrate The Pinups look and work around the classic references. Mainly based on the iconic work of Gil Elvgren. If you are enthusiast of the genre you will easily identify the classic pieces.

The Gear

Cameras:

Phase One IQ180
+Lens Schneider 80mm f/2.8 LS AF Lens
Nikon D800
+Lens: Nikkor 50mm f/1.4, 70-200mm F2.8

Tripod:
Gitzo GT5660SCT Giant with a Manfrotto 405 Geared head

Lighting:
Paul C Buff, Einstein E640
+ 86″ PLM, Giant softbox, giant stripbox

Paul Buff Cyber Commander

… and many liters of Milk…

 

The Shoot

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Liquid Illustrations are made with milk or water. Using special lighting and camera the movement and the splash of liquid is frozen in time and morphed into hi-fashion.

Yes, real milk is thrown onto a real model. Every single element, splash and prop is photographed on the day and in the same time. We really throw liquid on the body of the model – it is as simple as that.

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But at the same time it is a very precise, and “technically” orientated work that requires a lot of dedication and patience from the whole team.

It reminds me a lot of golf. at the first glance it is quite simple really. There is a guy with a funny looking stick. He whacks the ball and walks… whack the ball and walks, whack the ball and hits the hole. But when you start looking into it is not as straightforward as you first thought, his position and posture, the kind of club matters, it is important how much force on prescission you apply to the attempt.

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It is almost exactly the same scenario just a different environment – the effect you are after sometimes require a specific tool, force or precision to make a shaped splash, the kind of milk is important too.

The shoot itself is reasonably quick, however setting out all of the elements testing and cleaning after, takes a great deal of time. All together to shoot a single illustration you might need a couple of hours to a whole day. It all depends on your concept.

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Post Production

Some illustrations need around 200 frames to make sure that we have everything, others even more than that.

The bottom line is that every single element you see in the final illustration comes from a RAW photograph–it is not painted in Photoshop. The number of frames with separate splashes of milk are layered in Photoshop and carefully seamlessly mixed to complete the dress.

Post production can take anything from a few hours to a few days, it all depends on how elaborate the illustration is.
I am just used to projects with a long creative process which pay offs in the long run and I just like to take my time. I love to shoot and work with people, there is nothing better than that but I like the post production process too. You need to be happy with sitting for hours working with photoshop . It is 21st century darkroom, you can love it or hate it, but that is a reality.

Working towards the specific look is a particularly challenging. Our first series was based on the sketches and if we moved away from the original idea gaining more interesting compositions it was no big deal. But if you are trying to recreate an image known by so many it is pretty tricky. When you succeed it feels great, it says a lot about your work and approach. It is the simplest information for your clients that you can work with a specific brief and accomplished desired look.

We had a great deal of fun working on the PinUp series. We photographed it during the last twelve months in California, Frankfurt, London, Lucerne and Venice during my seminars and workshops. Every single image was done in front of the audience and there were no spaces for mistakes.

A Sneak Peek at More From the Series

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The Calendar – Milky Pinups – will be available for ordering and shipping starts in November!

More info here on the Blog

©2013 https://AurumLight.com , Jaroslav Wieczorkiewicz, All rights reserved

 

MILKY PINUPS Calendar 2014

©2013 AurumLight.com , Jaroslav Wieczorkiewicz, All rights reserved

Website
https://aurumlight.com/

BLOG
https://blog.aurumlight.com/

Facebook Profile
https://www.facebook.com/AurumLight

Facebook FanPage
https://www.facebook.com/pages/Aurum-Light-Studio/110357568999097

Google+
https://plus.google.com/u/0/112787618422916666652/posts

Behance
https://www.behance.net/AurumLight

Twitter:
https://twitter.com/AurumLight

Facebook Profile
https://www.facebook.com/AurumLight

Facebook FanPage
https://www.facebook.com/pages/Aurum-Light-Studio/110357568999097

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Written by

Chris Gampat

Chris Gampat is the Editor in Chief, Founder, and Publisher of the Phoblographer. He provides oversight to all of the daily tasks, including editorial, administrative, and advertising work. Chris's editorial work includes not only editing and scheduling articles but also writing them himself. He's the author of various product guides, educational pieces, product reviews, and interviews with photographers. He's fascinated by how photographers create, considering the fact that he's legally blind./ HIGHLIGHTS: Chris used to work in Men's lifestyle and tech. He's a veteran technology writer, editor, and reviewer with more than 15 years experience. He's also a Photographer that has had his share of bylines and viral projects like "Secret Order of the Slice." PAST BYLINES: Gear Patrol, PC Mag, Geek.com, Digital Photo Pro, Resource Magazine, Yahoo! News, Yahoo! Finance, IGN, PDN, and others. EXPERIENCE: Chris Gampat began working in tech and art journalism both in 2008. He started at PCMag, Magnum Photos, and Geek.com. He founded the Phoblographer in 2009 after working at places like PDN and Photography Bay. He left his day job as the Social Media Content Developer at B&H Photo in the early 2010s. Since then, he's evolved as a publisher using AI ethically, coming up with ethical ways to bring in affiliate income, and preaching the word of diversity in the photo industry. His background and work has spread to non-profits like American Photographic Arts where he's done work to get photographers various benefits. His skills are in SEO, app development, content planning, ethics management, photography, Wordpress, and other things. EDUCATION: Chris graduated Magna Cum Laude from Adelphi University with a degree in Communications in Journalism in 2009. Since then, he's learned and adapted to various things in the fields of social media, SEO, app development, e-commerce development, HTML, etc. FAVORITE SUBJECT TO PHOTOGRAPH: Chris enjoys creating conceptual work that makes people stare at his photos. But he doesn't get to do much of this because of the high demand of photography content. / BEST PHOTOGRAPHY TIP: Don't do it in post-production when you can do it in-camera.
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