Not long ago, we mentioned Mount July’s filters. These filters are color splashed and stackable. When used together, they mimic the look of various color gradients or expired instant film–but they’re being pushed as having an Instagram type of look to them. Their Kickstarter has now officially launched and they need $32,000 to get it going. Plus according to their Facebook, they’ll be demoing the products in NYC soon.
They’re currently launching three different looks: Stinson (which overall warms an image), Sedona (which gives it a pinkish vingette) and Sayulita (which changes the color gradient completely.) They look a little bit like the Alien Skim Exposure 5 program that we showed, but you’re able to do this in camera.
The filters have threaded ends allow attachment to any 58 mm camera lens, and the ability to stack multiple filters at once. They’re also made from an aluminum housing and have multi-coated precision optical glass with a rotating inner groove-bearing facilitates smooth spinning of the filter. We’ll try to get some in for testing soon.