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Watch Hoya’s New HD2 Filters Take a Beating Like a Champ

Chris Gampat
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03/31/2013
1 Min read

Screen Shot 2013-03-31 at 5.09.26 PM

We’re not sure how we missed this one back at CES, but Hoya’s new HD2 filters are really quite jaw dropping. In the video after the jump, a company rep smacks the filter repeatedly with a pipe–and it doesn’t shatter. The process starts with chemically hardened L37 optical glass has almost four times the strength of normal optical glass–or so they claim. Hoya then uses a 16-layer (8 layer each side) nano-coating process that yields a multi-coated filter with an extremely high transmission curve. The top layer is made into a hardened anti-scratch layer that is also stain and water resistant. The filters also can come in the circular polarizer type, which uses a special High-Trans circular polarizing film that has 41% greater light transmission than standard circular polarizing film, the company once again claims.

They’re available for purchase right now.

Nuff’ talking now–more smash!

Via Pop Photo

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Chris Gampat is the Editor in Chief, Founder, and Publisher of the Phoblographer. He provides oversight to all of the daily tasks, including editorial, administrative, and advertising work. Chris's editorial work includes not only editing and scheduling articles but also writing them himself. He's the author of various product guides, educational pieces, product reviews, and interviews with photographers. He's fascinated by how photographers create, considering the fact that he's legally blind./ HIGHLIGHTS: Chris used to work in Men's lifestyle and tech. He's a veteran technology writer, editor, and reviewer with more than 15 years experience. He's also a Photographer that has had his share of bylines and viral projects like "Secret Order of the Slice." PAST BYLINES: Gear Patrol, PC Mag, Geek.com, Digital Photo Pro, Resource Magazine, Yahoo! News, Yahoo! Finance, IGN, PDN, and others. EXPERIENCE: Chris Gampat began working in tech and art journalism both in 2008. He started at PCMag, Magnum Photos, and Geek.com. He founded the Phoblographer in 2009 after working at places like PDN and Photography Bay. He left his day job as the Social Media Content Developer at B&H Photo in the early 2010s. Since then, he's evolved as a publisher using AI ethically, coming up with ethical ways to bring in affiliate income, and preaching the word of diversity in the photo industry. His background and work has spread to non-profits like American Photographic Arts where he's done work to get photographers various benefits. His skills are in SEO, app development, content planning, ethics management, photography, Wordpress, and other things. EDUCATION: Chris graduated Magna Cum Laude from Adelphi University with a degree in Communications in Journalism in 2009. Since then, he's learned and adapted to various things in the fields of social media, SEO, app development, e-commerce development, HTML, etc. FAVORITE SUBJECT TO PHOTOGRAPH: Chris enjoys creating conceptual work that makes people stare at his photos. But he doesn't get to do much of this because of the high demand of photography content. / BEST PHOTOGRAPHY TIP: Don't do it in post-production when you can do it in-camera.
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