by Gevon Servo on March 6, 2012
by Chris Gampat on March 5, 2012

Impact is a brand that has been known for creating gear that is extremely capable but at a very affordable price. When the Impact One-Light Umbrella Kit was sent to me for review, I initially thought that it was one heck of a weird kit. I mean you get one lamp, a reflector for said lamp, a stand and a large shoot through umbrella plus a light bulb for a super affordable price.
But is it really worth it?
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by Chris Gampat on February 19, 2012

As far as Speedlite Ring Flash lighting modifiers go, my favorite for a while has been the ExpoImaging Ray Flash (overtaking the Orbis, DIY, and the GoPro.) However, when the RoundFlash, was announced, I immediately needed to try it out for myself. Promising to turn your hot shoe flash into a larger (and therefore softer) lightsource that is also collapsible, what’s not to like, right?
Marketing is one thing: actual trials and real life use is another.
Editor’s note: Product photos are from the company’s Flickr page.
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by Travis Lawton on February 1, 2012
Product Shot Example 1
A few months ago I reviewed photographer Scott Kelby’s newest book, Light It, Shoot It, Retouch It. Mr. Kelby loves to use Elinchrom lighting gear which is evident by watching any of his videos or viewing his behind-the-scenes images. He’s even gone as far as to create special Light It, Shoot It, Retouch It Lighting kits that consist of Elinchrom BX 500 Ri monolights and light modifiers. In this post, we review the Elinchrom 500/500 BXRi To Go Kit that consists of everything you need to get started in studio lighting photography.
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by Gevon Servo on January 24, 2012
My Current Favorite bag, Tamrac Evolve 8
Well it’s the end of the year and I am looking at what I have and planning for the future. When Chris Gampat and Travis Lawton did their list, I started working on mine. For me this turned into a new year’s cleaning and reorganizing. It has been a quite a journey since I set out on my photography path. In this time, I have collected a good amount of gear. The funny thing about my kit is I do not havee a lens that cost over $300. My equipment is very low cost as compared to many people I know. However, it works for me. I am happy with everything I own. My gear has been an exercise in thriftiness and resourcefulness. Now I do not carry all of this stuff all the time, but it does rotate throughout the week depending on what I am shooting.
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by Travis Lawton on January 22, 2012
Sekonic L-358
Light meters are one of those things that can start a comment war online. Some photographers swear by them and others say there is no way you need one because of how accurate camera metering systems can be nowadays. While it is true that today’s cameras do have very sophisticated metering systems, a light meter will give you much more accurate results ultimately giving you a better idea of how the image will look before taking the picture. One of the more popular light meters out there today is the Sekonic L-358 Flash Master Light Meter and I was able to get my hands on it. Click through to see how it does.