Lots of Power: The Story Behind Tenba’s Latest Camera Bag Campaign


Earlier on, we reported on the new advertising photos for Tenba’s new DNA messenger bags. In our most recent memory, we’re not sure that there have been any other totally hilarious camera bag ads out there–but Tenba decided to exercise something that true photographers do–creative freedom. So when we first reported on the camera bag ad launch, we just had to ask Product Manager Peter Waisnor about what happened behind the scenes and what made the entire thing happen.

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