It’s not often that Lomography calls the press in before an announcement of theirs, but the new Lomography Daguerreotype Achromat 64mm f2.9 Art lens demands it. This is a first for Lomo: a lens designed on the daguerreotype methods vs the Petzval style. Like many of the company’s other lenses, this one isn’t about the sharpness, the pixel peeping, the MTF curve charts or any of that crap that doesn’t necessarily matter to the actual content of a photo. Instead, it’s about the look and the creative vision that you can create with it.
Call it hipster, go ahead: but that probably means that this lens isn’t for you. This is a lens for the majority of the photography world– those that care more about capturing and creating an incredible moment.
So what’s so cool about this lens? Besides the uber-retro look and feel, Lomography decided to take the Waterhouse aperture system even further. You’ll get lots of normal apertures and a ton of specially spaced ones that change the look of the bokeh accordingly. This is super cool for video shooters and for still shooters doing studio portrait work, you’re bound to have fun with manual studio strobes.
Today, the company’s Kickstarter for the Achromat lens launches. For the past week, I’ve been working with the lens.