In case you haven’t noticed, analog film photography is back! And as proof of that, the folks over at the Today Show did a special segment on it. But this wasn’t just any segment: the majority of it was shot with analog film photography through still images with voiceovers–something the Today Show’s Al Roker says has never been done before. The segment was shot on 35mm film, Fujifilm peel apart, Impossible Project film, Fujifilm Instax mini, Instax wide, and a bit of wet plate collodion.
Talk about an expensive production, right?