A few days ago, the Next Web published a piece on how Android and Microsoft should utilize RAW photography features much more before Apple catches up. The article, which is well worth the read, makes some great points when it comes to business. Apple has a large market share and is even to the point of marketing the camera so well via the “Shot with iPhone” campaign. Basically, it states that they’re going to get eaten up by Apple in terms of market share even more–which is indeed true since the company also has lots of peripherals that support their phones.
But the article also leaves out one of the biggest problems of smartphone photography and RAW shooting.