This Commercial Reminds Us of the Doomed Kodak Stab at Instant Film

We bet you didn’t know about the failed Kodak foray into instant photography, so let this vintage camera commercial give you an idea.

With the late 1970s and 1980s being a prime time for instant photography, it’s not surprising that camera companies thought about challenging the reign of Polaroid. Perhaps unknown to many today or forgotten by most, Kodak released their doomed attempt at instant cameras and film in 1977. Allow us to refresh your memory or give you an idea with today’s featured vintage camera commercial for the Kodak Handle.

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