I saw this announcement few days ago but surprisingly the software never saw the daylight on a lot of popular blogs out there so I thought I would share it with you. Technicolor announced a new application called Color Assist and it is for your FCP 7 or Adobe Premiere Pro CS5.5 and 6. The software takes a more automated approach to coloring for those who need professional grading on the cheap. So think of it like this, it has all the presets from Hollywood movie looks to Instagram type filters but it also keeps the professional vectorscopes, curves, histogram and waveforms so that anyone with various expertise can use Color Assist.
The software comes with 25 useful looks and the ability to combine as well as save them as your own custom looks. One of the best features about this software is that is is nondestructive and eliminates the need to render in-between adjusting looks. You can think of the look applied as a layer that floats above the video in which you can change live without waiting for the change to be applied.
The above video is Technicolor’s introduction to the new color assist program and quickly jumps through a lot of the features, if you wanted to take a longer look at the software a free trial is available. They has have a full gallery of detailed tutorial videos which are helpful when getting aquatinted with new software.
On top of the included presets they are also selling additional look packs for $19 each and right now they have two called “Movies” and “Extreme”. The additional Cinestyle Looks can be found here along with more information and samples from Technicolor.
It seems that it doesn’t matter which editing suite you choose to use whether it be FCP or Premiere it seems that you just buy Color Assist for whichever your computer operating system is, so the software is $99 for either the Mac or PC.
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