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SAL1635Z2_A-1200

Today, Sony is showing the A mount system a bit more love with the announcement of two new lenses for their more traditional DSLR system. Both the Sony 16-35mm f2.8 and 24-70mm f2.8 are both receiving refreshes and both get dust and moisture protection along with what Sony claims is up to 4x faster autofocus performance. Beyond this, both lenses are also receiving updated optics to lessen the effects of ghosting.

More tech specs are after the jump.

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Xpert Advice Overpowering the Sun with a Leaf Shutter (1 of 1)ISO 8001-15 sec at f - 4.0

One way to naturally add extra punch to an image is to increase the contrast. When you do this, you make the viewer concentrate more on specific areas of the scene–and what better way to do this than to overpower the sun or natural light around you. So how do you do that with your Fujifilm camera? You’ll need to remember some basic parameters first.

To overpower the sun, you’ll need a flash of some sort like a Fujifilm EF-42 (or maybe two of them.) Then keep in mind your exposure parameters:

Shutter speeds: control the ambient lighting, in this case that’s the sun and the natural light around you.

Aperture: Controls depth of field and how much of the flash’s output affects your scene.

ISO: Controls the overall sensitivity of the scene.

When this flash is mounted to a camera like the Fujifilm X100T or the X30, it becomes so much simpler to overpower the sun because of the leaf shutter inside. This means that the shutter unit is in the lens as opposed to the camera body and allows you to shoot at faster shutter speeds with a flash firing than a DSLR or other mirrorless cameras can normally.

By using this setup, you can easily make the natural light appear darker by underexposing it while evenly illuminating your subject by adding output from a flash. This is even simpler to do because the two different types of lighting are linked to different camera settings.

Use this for portraits during the Golden Hour, at weddings, when trying to make a product that you’re about to sell on eBay more appealing, and for many more types of photos like macro shooting. Here’s more on overpowering the sun and more results.

Xpert Advice is a monthly collaboration between the Phoblographer and Fujifilm designed to teach you photography tips and tricks in a bite-sized package.

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For better or worse, after lots of camera testing we believe that the best option when it comes to trying to get into medium format photography is to stick with film. You’ll get a beautiful look, the film is quite versatile, and the quality will make your jaw drop every time. Don’t know where to start? One camera that is often talked about is the Kiev 88: a Russian Hasselblad 1000F copy that is kind of quirky and like other medium format cameras varies from copy to copy.

The folks over at the Art of Photography recently shot a video profiling one of the cameras and states that there are pros and cons–a lot of cons. Third party modifications are available if you want, This 645 format camera is like many other medium format offerings that have interchangeable film backs, viewfinders, and lenses. But the overall quality control is all over the place.

Photographer Oleg Osprico does incredible work with one; and the video featuring the Kiev 88 is after the jump.

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Chris Gampat The Phoblographer Sony 16-35mm f4 product photos (5 of 7)ISO 1601-50 sec at f - 4.0

In today’s Edition of Cheap Photo, the Sony A7 and lenses for it are all being discounted. Plus you can get $300 off on the 5D Mk II and 6D; or check out Amazon’s top deals in photography. The listings are after the jump.

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Famous filmmaker Stanley Kubrick was not just a cinematographer, but he was also a still photographer. And as is explained in this video after the jump, he got his lens knowledge from his stills background. But did you know that he would ask manufacturers for 10 of the same lens, test them all, and take the best one for himself? He was quite particular and he owned a large amount of lenses; but they all helped him to develop the looks that he wanted and is famous for.

In the video after the jump, Joe Denton talks about Stanley Kubrick’s lenses and why he chose them.

Via No Film School

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Chris Gampat The Phoblographer Sony a7 Mk II product photos (4 of 8)ISO 1001-50 sec at f - 5.0

We don’t usually do cheap photo alerts twice in a row, but there are really big Canon, Nikon and Sony discounts/rebates in place that end tomorrow: 3/28/2015.

Canon Cameras and Lenses

– Nikon Cameras and Lenses

– Sony Cameras and Lenses

For even more deals though, check out yesterday’s listing.