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Consider the fact that years ago, all photographers using a flash were encouraged to stop using the little bounce card and wide angle diffuser in favor of something like the Rogue FlashBender series of modifiers. If you’ve been using those or other modifiers, you probably haven’t really thought twice about two things that can really help your flash output control.
One of them is the wide angle diffuser: spreading light over a larger area can make it look softer in certain situations.
The second one is the little bounce card. If often can bounce just enough light into an area to give off a really nice effect. That’s how I created the image above with model Bec Fordyce. The direct flash head was way too powerful even when the power was really turned down. But when the flash output was bounced off of a little card, it created hard shadows that still worked with the overall image and effect.
So don’t ever discount all the tools that you have available to you: and also be sure to keep them in mind accordingly.